The suspense is over, the official posters for the Paris 2024 Olympic and Paralympic Games have just been revealed. It is a diptych, in other words a poster in two parts. They can be viewed separately, but once brought together, they form a single poster, the idea being to bring the two events together without hierarchy.
Published on: 03/05/2024 – 12:37 Modified on: 03/05/2024 – 11:10
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Unlike previous editions, the posters of Paris 2024 are far from being institutional. It is an allegorical vision of the Games in the French capital. It depicts a sort of immense stadium city in the shape of an arena: a festive Paris which welcomes all sports.
Olympic disciplines, symbols, emblems, monuments and mascots… Everything is intertwined in a bustling world. Added to this are tens of thousands of characters and a multitude of infinite little details. There are also nods to Marseille and Tahiti, which will host the sailing and surfing events.
A teeming disorder perfectly mastered by Ugo Gattoni, a designer with a passion for architecture, interviewed by Laurence Théault the RFI: « I spent four months designing this drawing by hand, without much sleep, because I couldn’t do it in the end. I would think about what I was going to color the next day, I would wake up in the middle of the night with ideas or things to work on. I pushed the architecture, the perspective and the academicism of this drawing as I had never done before, because they are still official posters of the Olympic Games. It’s the 33rd, so there are 32 before. I watched them all, it will go down in Olympic history. These are posters, I think they should work in 100 years. I think having strong academic foundations allows that. Afterwards, they remain modern because of their madness and their colors. »
Also listen to the 2024 Olympics poster seen by Ugo Gattoni: “It’s a happy organized mess”
To create this poster, 2,000 hours of work were necessary for the illustrator.
A picture is worth a thousand words, here are the 2 official posters for our Games: an Olympic and a Paralympic.
Together, they form one and the same great story, that of #Paris2024 ????️ pic.twitter.com/7oxay5uSz2— Paris 2024 (@Paris2024) March 4, 2024
Find the details of the posters on the official Paris 2024 website.
