Iowa State coach Matt Campbell reflects on the Liberty Bowl loss
Iowa State coach Matt Campbell reflects on the Liberty Bowl loss
Iowa State University athletics’ financial climb out of the hole created by the COVID-19 pandemic continued with modest revenue growth for Fiscal Year 2023.
The Cyclone athletic saw revenues increase by 3.9 percent to a record $115.6 million, according to the department’s NCAA financial reporting documentation.
Iowa State saw a marked increase in contributions from the previous year, with donations tallying $29.1 million in this past fiscal year, which ran July 1, 2022 through June 31, 2023. The Cyclones brought in $22.2 million in contributions in FY2022.
More: Iowa State University athletics department reports record revenue
Nearly a third of all Iowa State’s revenue came from media rights, conference and NCAA distributions.
The Cyclones saw $24.8 million come in via its media rights, with another $15.7 million coming from conference football bowl distributions. Another $6.2 million came in NCAA and conference distributions.
Iowa State generated $21.7 million in ticket sales.
Football was unsurprisingly the overwhelming driver of revenue with $53.2 million generated by the sport. That was down approximately $2 million from the year prior, though that largely represents the failure to make a bowl game in 2022. Iowa State generated about $2 million from the Cheez-It Bowl in 2021, but went 4-6 and did not make a bowl in 2022.
A bowl game, though, isn’t much of a determinant to the overall bottom line as Iowa State spent about $2 million on its bowl game participation in 2021.
More: Mailbag: What to expect from Iowa State football in 2024 following an encouraging season
The Iowa State football program generated a surplus of $25.5 million, with $27.8 million in expenditures.
The Cyclone men’s basketball program generated a surplus of approximately $7.8 million, with $16.1 million in revenue and $8.4 million in costs.
The women’s basketball program generated $881,000, women’s track and field and cross country $702,000 and wrestling $330,000.
Iowa State spent $10.2 million on football coaching salaries, $3.3 for men’s basketball and $1.7 for women’s basketball.
Overall, Iowa State sold $21.7 million worth of tickets for the year. Football led the way with $16.2 million, with men’s basketball adding $4.5 million and women’s basketball $611,000.
Travis Hines covers Iowa State University sports for the Des Moines Register and Ames Tribune. Contact him at [email protected] or (515) 284-8000. Follow him on X at @TravisHines21.
2024-02-06 11:46:36
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