Dayi Xinhuo Pillars Project: A Dream Journey for Young Basketball Aspirants from Menghai

On January 21, the departure ceremony for the first phase of the “Dayi·Shenzhen Business Daily/Reading and Creation Xinhuo Pillars Project” basketball dream journey was held at Dayi Hall in Menghai County, Yunnan Province.

Bai Zhaoyu, Member of the Party Committee and Deputy Director of Menghai County Education and Sports Bureau, Zhang Yafeng, Chairman of Yunnan Dayi Love Foundation, Gao Yunfei, Secretary-General of Yunnan Dayi Love Foundation, Mou Qiya, Member of the Executive Committee of Menghai Tea Co., Ltd., Yunnan Dayi Love Foundation Foundation Supervisor Li Jian, as well as student representatives and teachers from middle schools in Menghai County, jointly saw off the first batch of children who participated in the dream journey and sent their best wishes.

“This public welfare project is a concrete action taken by the Dayi Charity Foundation to implement the public welfare concept of ‘Love is beneficial, and love is of great benefit’. It is an important opportunity to do something for the young people in Menghai. In the future, we We will continue to work hard to achieve more public welfare interactions and help more aspiring young people to ‘dream take off’, which is also the common wish of Dayi people!” Before leaving, Zhang Yafeng, Chairman of Dayi Love Foundation, expressed his gratitude to the children who participated in the dream journey. They expressed their ardent expectations: “I hope these energetic children will gain a lot from this journey.”

Yan Guangxiang, a senior in Menghai No. 1 Middle School, is one of the 15 students participating in this “Basketball Dream Journey”. “Thank you to the Dayi Love Foundation and the Menghai County Education and Sports Bureau for providing us basketball-loving teenagers with a valuable opportunity to have close contact with CBA star Yi Jianlian, so that we can get closer to our dreams.” He said, “During this special journey, I will definitely participate in learning and training wholeheartedly, live up to the expectations of all teachers, and add luster to Menghai students and Menghai education.”

In August 2023, Shenzhen Newspaper Group and Yunnan Dayi Group signed a strategic cooperation agreement due to the “tea” connection. The two parties have joined forces to strive to build a bridgehead for the inheritance, promotion and radiation of Chinese tea culture in Shenzhen through the in-depth integration of “media + public welfare + tea culture”, and jointly promote tea culture and tea industry with “Shenzhen characteristics and Greater Bay Area quality” , the new pattern of tea science and technology.

The “Dayi·Shenzhen Business Daily/Duchuang Xinhuo Pillar Plan” is an important step taken by the strategic cooperation between the two major groups on the road of “tea public welfare”. This project is jointly initiated by Dayi Love Fund, Shenzhen Care Action Charity Foundation Shenzhen Business Development Fund, and Yi Jianlian Basketball Development Fund. It selects teenagers with basketball talents in Menghai and the children of tea farmers to go to Shenzhen Xinhuo established by Yi Jianlian. The training camp makes basketball dreams come true, helps revitalize rural areas in Yunnan, and focuses on the development of youth in mountainous areas. After the project was launched in October 2023, more than 30 traditional media and new media platforms across the country reported and reprinted it, triggering heated discussions.

Now, the first phase of the “Dayi·Shenzhen Business Daily/Reading and Creation Pillars Project” has officially launched, making the dreams of children deep in the mountains a reality.

(Article source: Shenzhen Business Daily)

Source of article: Shenzhen Business Daily

Original title: Dayi Xinhuo Pillars Project sets sail for 15 young people in Menghai, Yunnan to embark on a journey to realize their basketball dreams

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2024-01-21 17:07:13
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