“Enormous potential”: why the National Football League is investing in France more than ever

This Thursday, America celebrated Thanksgiving with fanfare like every year. A day which marks the start of a period of vacation across the Atlantic. But for American football fans, this also means a marathon of 3 NFL games broadcast in a row from morning until evening. In Paris, this Thursday, the NFL decided to pull out all the stops for US Football insiders in France. Influencers, ex-NFL players, executives gathered to enjoy some Thanksgiving-style treats and watch the Detroit Lions, the Green Bay Packers, or later the San Francisco 49ers play.

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