Tribuna Football Xtra App Wins SBC Award 2025

Tribuna.com’s data-driven Football Xtra app was recognized for its product-led approach to live scores, statistics and fan engagement

NICOSIA, CYPRUS, December 31, 2025 /EINPresswire.com/ — Tribuna.coman international sports media and technology company, announces that its soccer super app Football

The award recognizes Football Xtra as a product for football fans who expect depth, structure and speed – by Real-time game data, advanced statisticseditorial context and community functions are brought together in a single, clearly app-centric user experience.

Why the jury awarded Football Xtra

Football Xtra received the award for a clear, product-focused approach. The app reflects how fans actually follow football today: they watch games live, delve into statistics, compare performances and discuss in real time. Instead of simply copying a classic live score app, Football

The SBC Ukraine Awards jury evaluated Football Xtra in comparison to sports marketing, media and sports technology projects. A panel of 103 industry experts reviewed submissions in 23 categories, focusing on practical utility, implementation quality and relevance to everyday use in the sports ecosystem. Preference was given to products that deliver measurable added value and are designed for long-term use – not just short-term attention.

The award positions Football Xtra as a football statistics and live scores app with broad global coverage and a product experience aimed at fans who want more than just headlines or final results.

Dmitry Navosha, co-founder of Tribuna.com, commented on the award:
“Technology is a central pillar of our understanding of the future of sports media. Football Xtra represents a product-driven approach: clear use cases, a robust data infrastructure and a focus on fans who want to understand the game in detail – not just follow the results.”

Oleksiy Braga, CEO of Sport & Business Club, explained the purpose of the awards:
“The sports industry needs a platform on which clubs, associations, brands and media can present their work and receive substantial recognition. Sport is a large industry, and at the same time there is a great need for proven results and success stories from their own industry.

Our goal is to highlight the strongest Ukrainian projects and motivate the local sports market to move forward. The award categories are based on current trends in sports marketing – an area that is still underestimated in many ways. By recognizing the best projects, we want to support initiatives that can serve as benchmarks for the entire industry.”

Editorial care meets product innovation

The two awards highlight different sides of Tribuna.com’s work. Football Xtra was honored as Technology Project of the Year for its data-driven product focus. At the same time, the editorial team of Tribuna.com received the Sports Journalist of the Year award, which was given to Stanislav Oroshkevych for investigative and in-depth sports reporting.

Regarding the awards, Navosha added:
“For many in the media industry, Tribuna.com still seems like an unusual hybrid – and we’re comfortable with that. We invest heavily in technology and product development, while relying on the intuition, courage and journalistic rigor of our editorial teams. Our products set high standards for football data and user experience, and our journalism aims to investigate, explain and shape the wider discourse in sport.”

He emphasized that both awards point in the same strategic direction:
“Football

Football Xtra: A data-driven football app for live scores and advanced statistics

Football Xtra is designed as a convenient football app that brings together live scores, detailed match data and advanced football statistics in one place.

Live scores and match coverage in real time
Football

Advanced football statistics
The app provides detailed player and team statistics, including passes, tackles, shots, tackles and other performance metrics. This allows fans to understand how games develop beyond goals and possession.

Global competition coverage
Football Xtra covers more than 600 football competitions in 160 countries, serving both major top leagues and niche audiences worldwide.

Editorial classification next to data
The app integrates editorial content such as game previews, explainers and reports so that users can link figures with journalistic context.

Community and interaction features
Match chats, polls, comments and user-generated blogs make following football a shared experience.

Personalization and notifications
Users can follow teams, players and competitions and receive notifications about kick-off times, goals, sending offs, final scores and important updates.

Data on football business and player values
Football Xtra also provides information on salaries, market values ​​and comparison metrics, providing insights into the economic side of the game.

Via Tribuna.com

Founded in 2010, Tribuna.com is an international sports media and technology company operating in multiple markets and languages. The company develops an editorial platform as well as digital products, club-related apps, data-driven services and community functions for sports fans worldwide.

Tribuna.com operates on a distributed, remote-oriented model that was implemented long before the widespread adoption of remote work in the industry. With team members in multiple countries, the company relies on common product and editorial standards rather than physical infrastructure. This setup enables continuous product development and efficient scaling across markets while maintaining high editorial quality.

The company’s experience shows that a clear product focus and a deep understanding of the audience are often more important than pure size and budget. The development strategy focuses on building practical, technology-driven products and media formats that are aligned with actual fan usage – bringing together real-time data, analysis, discussion and deep storytelling in engaged communities.

Iryna Chernukha
Tribuna.com
+357 95 123808
cher@tribuna.com
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Football Xtra: Tribuna.com’s data-driven football app with live scores and advanced statistics