Parlem Telecom and Girona FC claim in a campaign “the pride” and “the “values” that have made them grow exponentially

The successful trajectory shared between Let’s talk Telecom and Girona FC is the leitmotif of the Catalan telecommunications operator’s new campaign, featuring the coach of the Girona men’s team, Miguel Angel Sanchez (“Míchel”), and three of the most outstanding players in the squad: Christian Stuani, Arnau Martínez and Valery Fernández. The television spot claims the “pride” and “values” of these two local projects, which have achieved growth well above expectations in two highly competitive environments: the telecommunications sector and the world of football professional

Parlem Telecom became Girona FC’s technology partner at the end of 2020 and, since the beginning of this alliance, the results could not have been better. Thus, Parlem has become one start-up to become a reference telecommunications company, which is listed on the stock market and doubles its turnover annually, and Girona has gone from competing to Second Spanish Division to be the current leader of the Spanish First Divisionwith real options to win the championship this season.

The campaign, which was recorded in various areas of the Montilivi Municipal Stadium (stands, changing rooms, lawn, press room), embodies this transformation of Girona FC and Parlem Telecom with statements from the coach and the players, as well as with the actor’s voice-over David Verdaguerwhich recalls with a few sentences the moments of questioning experienced by both projects (“They told us that we had nothing to do with it”, “They told us that only the regulars win”, “and that we would never have thousands and thousands of followers”).

The commitment to proximity and excellence has turned Girona into a team admired by Catalan fans with international resonance and has placed Parlem as the most highly rated communications operator in Spain in the latest survey by satisfaction of theOrganization of Consumers and Users (OCU). The alliance between the club and the operator has also facilitated the growth of Parlem in Girona, as the percentage of the company’s total customers in the province has gone from 10% (2019) to 15% (2023).

Portu, ten goal contributions with the target in Balaídos

Currently, Parlem remains a strategic technology partner of Girona FC and is one of the main sponsors of the club with a contract valid until the 2024-2025 season. The agreement, in addition to several qualitative telecommunications services, contemplates the appearance of the Parlem logo on the back of the pants of the equipment worn by the players of the first men’s team in official matches and on their training equipment , others.


2024-01-29 17:33:24
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