He Atlético is reinforced to continue growing. Beyond the sporting successes, in the last 10 years the red-and-white entity has managed to improve each season all the historical records of the number of members, subscribers and followers both in Spain as at an international level. It has also made a strong commitment to improving the facilities, with the construction of the Cívitas Metropolitano and of Alcalá de Henares Sports Center, and the number of sponsors and brands that have been linked to the red and white family has multiplied. Already consolidated as one of the most relevant clubs in Europe, both in income and sporting performance, the club now takes another step with the definition of a strategic plan for the next decade.
In recent years, Miguel Angel Gil, who leads the management of the club from his position as CEO, has seen his work and that of his entire professional team recognized, acquiring great relevance in different organizations in the sector both nationally and internationally. He currently holds the first vice presidency of LaLiga and one of the three elected officials of the Audiovisual Control Body. He is a member of Board of ECA (Association of European Clubs) as well as its Executive Committee, and next February he will join the UEFA Executive Committee. Gil Marin He is also a member of the Assembly of Mexican Soccer Partnersrepresenting the San Luis Athletic.
Thus, the red and white CEO has decided to strengthen his management team in order to be able to make his responsibilities compatible both at the club and in LaLiga, ECA, UEFA, Mexico and Canadawith two additions that will occupy newly created general directorates: Carlos Bucero and Óscar Mayo. “The arrival of Carlos and Oscar It comes to reinforce the two fundamental vertical areas of the club, the Football area and the Income and Operations area, and has a double objective: on the one hand it will allow me to take a step aside in the management of certain areas of the club to be able to fulfill my commitments in the different positions I hold, but, above all, it will help us enhance the work of the current teams to guarantee that we continue to grow,” he declared. Miguel Angel Gilwho added that “the incorporation of Jesus Vincent to lead the leisure and entertainment project around the stadium is also fundamental for us. “His experience should serve us to maximize this strategic project for the future of the club.”
“The growth of the last decade was based on a plan that must be reformulated if we want to continue growing, because past success does not guarantee future success. And to do this, we must strengthen the management team, incorporating people who make us see the club and the sector with other perspectives, all of this to continue growing, providing the club with greater assets and offering more and better services to our fans, who are increasingly numerous,” concluded the club’s CEO.
Bucero, new general director of Football
Carlos Buceroborn in Madrid (1973) and with a long professional career in the sector, he will be the new general director of the Football area. Bucero will coordinate the work of different areas, which include sports management, led by Andrea Berta, responsible for the first team and the pre-elite teams; the Women’s Soccer area, for Lola Romero and the club’s Academy, for Emilio Gutierrez. Bucero will also coordinate the sports areas of the Atlético de Madrid with those of our two sister teams: Atlético de San Luis and Atlético Ottawa.
Carlos Bucero joins “proud of the opportunity and convinced that the Atlético de Madrid It is at this moment the biggest challenge of the football industry in Europa for everything it has achieved so far and for everything it can continue to grow. “It was impossible to say no to the possibility of joining this project.”
Mayo, new general director of Revenue and Operations
For its part, Oscar Mayoborn in Segovia (1989), he has a degree in Sports Sciences with a Major in Sports Management, a diploma in Physical Education Teaching and an MBA from the European University of Madrid and has developed his career in the Marketing and management sector of the sports industry.
Arrive at Club Atlético de Madrid as the new General Director of Revenue and Operations after holding, since 2016, different positions of responsibility in LaLiga. Mayo He has been responsible for International Development, has supervised the Business area and since 2021 has served as executive general director of LaLiga. Previously he held different positions of responsibility in the Sports industry both in Spain and in USA.
Among the functions of the new general director of Revenue and Operations are those of leading different areas of the club, which include: the Commercial area, directed by Andoni Moreno, the Social and Stadium Operations area, by Fernando Farizathe Technology and Digital Development area, which directs René Abrilthe Infrastructure and Operations area, directed by Manuel Cifuentesthe Marketing area, which leads Valerio Goriand the area of the new Sports City, which has also recently been incorporated Jesus Vincent as director.
Mayo considers that it joins “a project that is in full growth, with a top-level professional team but, above all, with a very exciting project in all aspects, from the sporting to the social and international. The City of Sports is a clear example of the club’s vision and future.”
2024-01-20 19:36:15
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