The winners of the call for expressions of interest “Customer journey – special Major Events” launched last May by Atout France are now known. They will benefit from financial support of up to 200,000 euros for one year, in order to optimize the experience of travelers in France, particularly with a view to the Paris 2024 Olympic and Paralympic Games.
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At the initiative of Atout France and under the aegis of the Ministry responsible for Small and Medium Enterprises, Commerce, Crafts and Tourism, the projects selected by the Selection Committee are based on new innovative digital services intended to streamline all stages of travel in France. Particular emphasis is placed on the issues of accessibility for all, the strengthening of soft mobility, the treatment of peaks in traffic or baggage logistics as well as the provision of information promoting travel comfort.
The 14 winners
1. Paris I love you: “My Paris I love you” application from the Paris Tourist and Convention Office offering “all-in-one” tourist itineraries based on a wide choice of data: practical services and information, mobility solutions, medical services multilingual, tour suggestions, tourist activity reservations, ticket offices. Based on real-time mapping, the application allows, for example, to choose a mode of transport, visit an exhibition, choose a show and book directly.
2. Crowds: An application allowing visitors to know, in advance and in real time, the attendance at tourist sites in order to avoid peaks in traffic and thus better organize their visit.
3. Nannybag : An application offering a reinvented luggage storage/concierge system by connecting visitors with “Nannies” (partner businesses or hotels), watching over luggage for a few hours or several days.
4. Cruncho : An enriched urban guide. The content assembly and mapping technology is available in a suite of destination guides and personalized recommendation engines, specially designed to integrate with the digital platforms of its partners and clients.
5. TravelAssist : An application offering a personal travel assistant system (concierge service, ticket reservation, etc.). BtoB solution initiated in partnership with travel agencies, the application allows you to answer any questions, 24/7, wherever the tourists are.
6. OOrion : An application based on artificial intelligence dedicated to visually impaired people in order to facilitate the comfort of visits using their mobile phone camera. The smartphone’s camera scans the room or location in which the visually impaired person is located and, through a series of verbal cues, helps them orient themselves by describing the environment and nearby objects.
7. roadBOOK : A solution for personalized recommendations from Tourist Office stay advisors, for travelers wishing to make the most of events.
8. Ezymob : A guidance solution (accommodation reservation, detection of free seats, etc.) intended for tourists with disabilities on Olympic reception sites.
9. Themis X : Data shared to create more value between tourism operators. The aim here is to support the developments necessary for this ambitious data space.
10. GuideMeFrance : The intelligent digital guide which allows you to enjoy the best of the city thanks to the dissemination of information in real time for tourists with strong time constraints in the region (cruise lines, transit, etc.).
11. Alfred Travel : A tailor-made suitcase delivery service between the accommodation and the airport or train station.
12. Here Toilets: A service for identifying a new range of toilets (complementing public toilets) installed among voluntary traders.
13. Running : An application allowing you to discover tourist destinations and routes by running, walking, cycling or in a wheelchair.
14. Turtle : An application allowing you to benefit from a bicycle service with driver.
“All of these winners and their projects will make it easier for the many tourists who visit France each year, whether French or foreign. Improving the experience and the traveler journey means above all removing a certain number of constraints and stress which can weigh on tourists’ stay and thus make it less pleasant. France, the world’s leading destination, therefore has every interest in innovating to always better welcome and ensure that stays on our territory remain good memories” declares Olivia Grégoire, Minister Delegate in charge of Small and Medium Enterprises, Commerce, Crafts and Tourism.
“Atout France is pleased to contribute to the emergence and development of innovative solutions which will facilitate the stays of visitors expected in France for the Paris 2024 Olympic and Paralympic Games and more broadly contribute to the quality of tourist reception in France » says Caroline Leboucher, General Director of Atout France.
