The 9th stage of the Tour de France, to the Puy de Dôme, was all about the late Raymond Poulidor. To honor his grandfather, Mathieu van der Poel rode that stage on a special bicycle, with all kinds of references to Poupou on it.
Vive le Vélo was then allowed to “auction” that bike for charity. Anyone who sent 1 text message to 4342 with the text “Merci Poupou” not only gave 1 euro (in full) to Kom op tegen Kanker, but also had a chance to win the bicycle in question.
Presenter Karl Vannieuwkerke was allowed to make one person happy on the final day. Frieda Feijaerts was drawn from the 225,798 entries. “Wow, I’m very happy,” she replied almost upset. “We will have to organize a raffle here in the family to see who gets the bike.”
But the real winner is of course Kom op tegen Kanker, which received 225,798 euros thanks to the campaign. What is symbolic on the day of the death of Martine Tanghe, herself a victim of the disease.
2023-07-23 21:32:18
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