I MorantNike Basketball’s first Gen Z athlete-exclusive focuses on dynamic lockdown, responsive handling and landing support, characteristics that the new shoes Nike Ja 1 have imitated to improve the performance of any player in the world, including you.
Designed for the next generation of players, the new member of the basketball line of the sports firm of the pigeon focuses on three key areas of performance of the renowned basketball player of the Memphis Grizzlies of the NBA.
The technology of the Nike Ja 1
The Nike team has studied Morant’s dynamic game in detail as the highest representative of the new generations of basketball players and, using the latest technologies, has given life to this pair of shoes that reflects him in each of its aspects.
Starting with Dynamic Lockdown, the Nike Ja 1 features a lock system in the midfoot, which provides a locked-in, secure fit, which in turn allows athletes to quickly change direction while on the court.
Second, for the management or responsive walkthe Nike Air Zoom pocket in the forefoot helps provide a quick and explosive sensation under the player’s foot.
And finally, the support for a good landing of the Nike Ja 1 is due to the raised railinga sidewall, which helps support take-off and landing on two feet, this combined with a raised padded foam collar and zonal damping for additional ankle support make movement much safer.
I Morant He has also been directly involved in the creative process of these shoes, so we can see his stamp in different details of the design. including handwritten personal notes that recognize their family, friends and community, present on the back of the shoe, present in the different colors available for the shoe.
The new Nike Ja 1 will be available in different colors, including the Chimney color way in violet tones and the Day One with a shade between blue and purple combined with a yellow sole and gradient details in pink and orange. But in addition, the designers of the American firm decided to collaborate directly with Morant to give life to a light blue color Scratch The only one that represents the fighting mentality and impulse of the athlete.
The Nike Ja 1 will officially arrive this spring on the nike.com online store and in select stores.
