Eight years later, el Super Bowl returns to the city of Phoenix, Arizona. The Kansas City Chiefs will face the Philadelphia Eagles, this Sunday, February 12, from State Farm Stadium.
It is one of the biggest sporting events in the world, but also one of the richest economically speaking. This is due to the large amount of money that moves and generates for the headquarters of the great event of the NFL.
In 2015, he Super Bowl had an economic impact of approximately $719.4 million dollars in the city of Phoenix. However, this year it is expected that this figure will exceed one trillion dollars.
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In accordance with Anthony Evans, consultant at the WP Carey School of Business in Arizonathat money will find its way into the pockets of merchants, business owners, nonprofit organizations, and city and state coffers.
No event like the Super Bowl
Evans acknowledged that after conducting the study, he understood why various cities compete to host the Super Bowl. and stressed that “there is no event that compares to it in the sports calendar of the United States.”
“For seven to 10 days, a host city becomes the go-to spot for TV celebrities, Hollywood superstars, singers and sports stars. And many of those lucky enough to have a match ticket are accompanied by family members who are enjoying all that the host city has to offer,” she added.
