A fan of the former Nowitzki team Dallas Mavericks raised $ 100,000 in Bitcoin (BTC) won.
In order to get hold of the considerable sum of Voyager Digital, however, the man named Isaiah Stone first had to prove his throwing skills with basketball. There was a free throw, a three-point throw and a throw from the center line with only one attempt to sink. This sleight of hand succeeded and Stone cleared thus “the biggest cash prize” that the Dallas Mavericks have ever given away.
#MFFL, Isaiah Stone, just won the LARGEST cash prize ever hit for an on-court promotion on the Dallas Mavericks court‼️
He went home with $100k worth of cryptocurrency (Bitcoin) courtesy of our newest partner, @investvoyager pic.twitter.com/ssW4Mz70sy
— Dallas Mavericks (@dallasmavs) October 29, 2021
As recently as Wednesday, the Mavericks were partnered with Voyager Digital receivedto create points of contact between basketball fans and the crypto industry through various promotions.
As Cointelegraph had reported, the trading platform also gets the naming rights for the Mavs Gaming Hub, in which the Dallas Mavericks e-sports team competes. Club owner Mark Cuban commented working with Voyager as follows:
“Our partnership with Voyager enables Mavs fans and NBA fans to get to know Voyager and understand the advantages they have on the Voyager platform over traditional financial services.”
In addition, fans of the NBA team can use a customer loyalty program to purchase fan articles with cryptocurrencies such as Bitcoin, Ethereum (ETH) and Dogecoin (DOGE) buy for which they receive certain rewards.
The large crypto exchange Coinbase again signed a multi-year contract with the five NBA associations on October 19. The trading platform is now a sponsor of the main NBA league, the WNBA women’s league, the NBA G League promotional league, the NBA 2K League esports league and the USA Basketball Federation
Die Coinbase-Marketingchefin Kate Rouch explained in this context, that the crypto exchange wants to inspire fans and athletes of the NBA and WNBA with “interactive advertising campaigns”.
