“When everyone plays, we all win. Microsoft invests in the world of football, signing a historic agreement with the Football Association.
Microsoft and the Football Association (FA), which governs all of the English football teams, have just announced a collaboration thanks to which Xbox becomes official gaming partner of all England teams. This partnership, signed for several years, was immortalized by Microsoft in an announcement video that you can watch below:
For the occasion, the studio and manufacturer declared to have developed with the FA a whole new slogan which is “When everyone plays, we all win »: This expresses their common desire to bring people together, both through games and sport, football being the most watched and played sport in the world. Microsoft explains:
“The FA has always been committed to ensuring that all participants in football in England have an exceptional experience, regardless of their gender, sexuality, ethnicity, ability, faith or age. , just as we have long championed the importance of inclusion, accessibility and safety of games for all. “
Concretely, the terms of the contract that binds Microsoft to English football have not been revealed, so we do not know what this can bring to the two parties or how many years the partnership should last. However, the two entities intend to take advantage of this agreement and Microsoft is already promising special activities for fans who would like to take advantage of this agreement.
