(C) LOUIS VUITTON / DAICI ANO
“LOUIS VUITTON” has installed a collaborative window display and pop-up space at the Louis Vuitton Shibuya Men’s Store to commemorate the release of the second capsule collection “LV x NBA” with the NBA. .. An oversized basketball with a diameter of 3m is on display at the entrance.
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In the second installment, we propose a wardrobe with the themes of three scenes, “travel,” “match,” and “press conference,” from the daily lives of basketball players. Some of the items were devised with designer Don Crawley.
On the façade, the lettering of “LOUIS”, which is colored in the three colors of red, blue, and white used in the NBA logo, has appeared. A special graphic movie was installed on the window display, and the podium was produced by Goalnet. In the pop-up space, an embossed sheet was placed on the entire surface in the image of the texture of the ball, and a curve inspired by the line of the ball was drawn. In addition, lockers, ball racks, bench chairs, and basketball goals are installed.
■ Louis Vuitton Shibuya Men’s Store
Address: 6-20-10 Jingumae, Shibuya-ku, Tokyo MIYASHITA PARK North 1st floor
■ Contact information
Louis Vuitton Client Services: 0120-00-1854
