After the restyling presented by Williams, also the Mercedes will run the first race of 2020 with a livery different from that presented last February. Unlike the Grove team, the Stuttgart-based initiative is not tied to marketing issues, but to desire to marry social battles carried out in recent weeks primarily by Lewis Hamilton, but also by Liberty Media with the creation of #WeRaceAsOne.
The W11 EQ Power + of the six-time British world champion and Valtteri Bottas will feature one decidedly darker livery compared to the traditional silver that has played a leading role in these years. This will inevitably also have a positive impact on the individual details of the German car, which will stand out even more in perfect harmony with the style chosen for this initiative.
“As a team, we have used the past few weeks to listen to the perspectives of our team members, to learn and reflect on our current structure and how we want it to be in the future – reads the press release issued by Mercedes – We are proud of our culture and values. We value the contribution of each member of our team, but in our organization, only 3% of our workforce identifies as belonging to minority ethnic groups and only 12% of our employees are women. This lack of diversity proves that we need to find new approaches to attract talent from many areas of society that we currently do not reach. We know that our team will be even stronger if we manage to achieve this through positive action. This is why we decided to run in 2020 with a completely black basic livery, as a public commitment to improve the diversity of our team and that it is also a clear declaration of our ‘no’ to racism and all forms of discrimination. The “End Racism” brand will be present on the Halo of both cars, while the hashtag #WeRaceAsOne will be placed on the mirrors of the W11 “.
