Li Ning’s Basketball Shoes Sales Slump as Industry Downturn Continues
Li-Ning Targets Global Expansion Amid Domestic Basketball Market Challenges Chinese sportswear giant Li-Ning is recalibrating its growth strategy as it navigates a cooling domestic market and a shifting focus within its core basketball division. According to the company’s 2024 financial results, the brand reported annual revenue of RMB 28.676 billion, a 3.9% increase year-on-year, though … Read more