Ex-Nestlé Boss’s Book: Paradeplatz Insights

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A look at the slightly different economic stories of the week: the latest “Paradeplatz” reports.

SaW business editorial team

A former Nestlé boss wants to unpack in a new book. But if you’re hoping that it’s Laurent Freixe, who will reveal details about his internal love affair that the Frenchman stumbled upon,…

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James Whitfield

James Whitfield is Archysport's racket sports and golf specialist, bringing a global perspective to tennis, badminton, and golf coverage. Based between London and Singapore, James has covered Grand Slam tournaments, BWF World Tour events, and major golf championships on five continents. His reporting combines on-the-ground access with deep knowledge of the technical and strategic elements that separate elite athletes from the rest of the field. James is fluent in English, French, and Mandarin, giving him unique access to athletes across the global tennis and badminton circuits.

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