Wembanyama dominated by Curry, provoked by Green: “If someone speaks to you in a certain way…”
Video credit: Eurosport
If you are wondering why the league wanted to establish this tournament at the heart of its season, there are three reasons. First of all, the infernal length of it and its 82 team matches, the interest of which is inevitably diluted by their number. The desire to bring in a little more money then by selling key matches (from the quarter-finals) to broadcasters or sponsors. The vain hope, finally, of competing with the all-powerful NFL at a time of year when the calendars of the two leagues overlap… with the approach of the Playoffs for one (the NFL) and a real low point for the other (the NBA).
Normal matches but made up
In terms of viewer interest, the NBA communicated this year about a huge increase in audiences for the group stage (+90%) without us really knowing how to explain this phenomenon, these matches very closely resembling regular season duels of which they are also a part. But on the player side, interest remains limited, if not non-existent. No doubt the NBA Cup, from the quarter-finals onwards, is a kind of breath of fresh air with knockout matches but no team makes this tournament a goal, not even those who have no chance of winning the NBA title. That’s saying something.
A nice financial bonus for players
Basically, and the league understood this from the start by seeking out the players in the portfolio, this competition is only worth the nice bonus it offers. If Victor Wembanyama and the Spurs win the trophy next night, each player will take home $530,933. A straw or almost for De’Aaron Fox and his 37 million this season and even more for Karl-Anthony Towns and his 53 million. On the other hand, this $530,000 represents almost 25% of the annual salary of Knicks player Tyler Kolek.
It is in particular for him that his teammates will fight next night in Las Vegas, as Antetokounmpo did last year in the final against OKC. “We say that we play for the young guys in the squad because this money will mean a lot to them“, explained the Greek. In short, the NBA Cup has no sporting value and its reason for existence lies in the money it generates, as much for (small) players as for the NBA.