Jake Charlton x Kellogg’s: Football & Street Style Collab

JAKE CHARLTON × Kellogg’s Capsule Collection

A fashion brand that fuses Japanese and UK street culture.JAKE CHARLTONHowever, a reliable serial manufacturerKellogg’sWe announced our first collaboration with. This unique collection celebrates the brand’s 5th anniversary and features special items for the 2025 fall/winter season.

Background of the collaboration

JAKE CHARLTONis a brand inspired by the street culture of Ura-Harajuku and Ebisu in the 90s and 00s, and is filled with a passion for football. Their style is based on reimagining classic pieces, creating timeless collections that combine street realism with UK football culture. one sideKellogg’sis a giant in the cereal world, founded in 1906, and continues to be a beloved brand around the world. Items featuring retro and adorable characters, especially Tony the Tiger, are attracting attention.

The collaboration between these two brands is an attempt to incorporate Cereal’s fun image into sports and street fashion. Finally, from October 17th, a special collection will be sold in limited quantities at JAKE CHARLTON’s official online store.

Item introduction

This capsule collection includes six types of items. Each piece features Kellogg’s iconic artwork and is firmly rooted in street style.

1. GAME SHIRTS

Price: ¥19,580 (tax included)
A double mesh game shirt with an eye-catching Tony the Tiger graphic. The small classic color of the 90’s style is attractive.
Color: Red / Orange / Black

2. GAME PANTS

Price: ¥9,680 (tax included)
Game pants that also feature Tony the Tiger. A large Kellogg’s logo is printed on the back, making it a simple yet stylish item.
Color: Red / Orange / Black

3. FUTSAL BALL

Price: ¥6,380 (tax included)
A futsal ball featuring a retro-looking triangle pattern. Decorated with Kellogg’s artwork.
Color: Red/Black

4. LINE CREW SOCKS

Price: ¥2,310 (tax included)
The crew-length ribbed socks feature a catchy “POWER UP!” graphic printed in jacquard.

5. LONG T SHIRTS

Price: ¥9,680 (tax included)
The boxy silhouette long T-shirt features Kellogg’s classic “FROSTED FLAKES” retro logo.
Color: Gray/Black

6. PULLOVER HOODIE

Price: ¥19,580 (tax included)
A pullover hoodie made of brushed lining material with a crack print depicting Tony the Tiger’s back.
Color: Oatmeal / Black

Official online store

All of these items will be sold sequentially at JAKE CHARLTON’s official online store. This is a special collection with limited quantities, so be sure to check it out as soon as possible. Details of the collection will be announced on the official Instagram from time to time.
Official online store: JAKE CHARLTON

This collaboration is sure to be a must-see item for football fans and street fashion lovers! Don’t miss the chance to enjoy a new style!