The roster of brands backing the basketball season is growing, with varese Basketball securing a significant new partnership. The collaboration between the red and white club and Zonin, a renowned national winery, marks a milestone for both entities.
Representing the Gambellara-based company, located in Vicenza province, the club’s vice president, Paolo Perego, expressed his enthusiasm: «We are excited to unveil our new alliance with Zonin, who will serve as our official wine sponsor for the 2024-2025 season. This partnership stems from a shared commitment to excellence and the joy of celebrating life’s moments together. Zonin’s presence will elevate our off-court events, adding a touch of sophistication and tradition.»
With a legacy spanning more than two centuries, Zonin has established itself as a global ambassador of Italian wine culture. As highlighted in the winery’s official statement, «Zonin is celebrated as one of the foremost wine brands that has introduced the world to Italy’s rich heritage, flavor, and artistry. Rooted in a deep respect for the land,Zonin’s wines are a testament to the unique terroir they originate from—a treasure to be safeguarded for generations to come. This ideology drives our dedication to promoting responsible wine consumption.»