Forbes magazine released the list of the highest paid athletes of the year, where again the ‘King’, LeBron James is in the Top 5 only below Cristiano Ronaldo, the golfer John Rahm and Messi.
However, within the 10 highest paid, the Lakers star can boast that he is the king in terms of the money he received from sponsors in the last year.
LeBron James is in fourth place with 128.2 million dollars, of which only $80 million dollars are only from the brands that sponsor him.
The ‘King’s’ sponsors
One of the most lucrative contracts that LeBron James has is the one he signed with Nike, a company that pays him more than $30 million dollars annually, and with whom he has had a relationship since 2003.
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Other brands that endorse the Lakers star include AT&T, Beats, Crypto.com, GMC, Pepsi & Co, Intel, Kia, among many others.
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Furthermore, he has shone in his role as a businessman. being one of the main investors of Spring Hillis his marketing agency and is worth $300 million dollars, in addition to having the ‘Uninterrupted’ platform that allowed him to become executive producer.
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2024-05-16 17:46:06
#LeBron #James #king #sponsorship
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