Football: Adidas and DFB react – design of number 4 on European Championship jerseys is changed

Football digit 4 resembles SS rune

DFB wants to change number design on European Championship jerseys

As of: 9:32 a.m. | Reading time: 2 minutes

“No platform for discussions” – DFB has the shirt number design changed

After the much-discussed release of the DFB jerseys, there is now new excitement about the design. A number on the back resembles the SS rune. The DFB and supplier Adidas have now reacted. A number combination should even be blocked.

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The design of the number 4 on the German national team’s European Championship jerseys is causing debate. Manufacturer Adidas and the German Football Association are now reacting. Additional numbers are being checked.

Sporting goods manufacturer Adidas and the German Football Association (DFB) have responded to criticism of the design of a number of the national team’s new jersey and adjusted sales accordingly. The number 44 on the back is reminiscent of the runes of the Schutzstaffel SS from the National Socialist era. It was no longer possible to personalize the jerseys with your own name and number in the Adidas store on Monday morning, and the DFB stopped the delivery of ordered combinations with the 44 in its own online shop.

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A journalist on X and then also “Bild” had previously reported on the Adidas plans. The combination was noticed on social media and many people took part in the discussion. “The DFB and its partner 11teamsports are responsible for the design of the names and numbers,” said Adidas spokesman Oliver Brüggen.

Certain names with a connection to National Socialism could not be ordered from Adidas and the DFB. “This does not meet our personalization guidelines. Please try something else,” appeared at Adidas as a note when making a corresponding selection.

DFB wants to check further jersey numbers

According to the association, an alternative design for the number 4 will now be developed together with 11teamsports. The DFB confirmed a corresponding report from “Bild” and pointed out that it was checking the numbers 0 to 9, and then submitting the numbers 1 to 26 to the European Football Union Uefa for checking. There were no complaints in either test.

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The new jersey was presented shortly before the two international matches in France (2:0) and against the Netherlands (2:1). The campaign was accompanied by commercials that received a very positive response.

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