Bridgestone Gears Up for Paris 2024 with Global Roster of Elite Athlete Ambassadors

Bridgestone Corporation works with dozens of elite athletes around the world as a global Olympic and Paralympic partner: the company is forming a global roster of Bridgestone brand ambassadors traveling to the Paris 2024 Olympic and Paralympic Games.

In total, the Team Bridgestone ambassador roster for Paris 2024 consists of 40 athletes from 9 countries and over 20 sports. The group includes 20 Olympic and Paralympic medal winners, who have won a total of 46 medals.

Of note, the list of Team Bridgestone ambassadors includes gold medalists Amandine Buchard (judo) and Mandy François-Elie (paralympic athletics) from France; Malaika Mihambo (athletics) from Germany; Gianmarco Tamberi (high jump) e Gregorio Paltrinieri (swimming) from Italy; Kosuke Hagino (swimming) from Japan; Saul Craviotto (canoe) from Spain; Adam Peaty (swimming) e Charlotte Worthington (BMX freestyle) from the UK; And Daniel Romanchuk (paralympic athletics) e Susannah Scaroni (paralympic athletics) from the United States.

The full list of Team Bridgestone Global Ambassadors is available online at Bridgestone.com/olympics/

“We are honored to work with this inspiring team of ambassadors and athletes who are making an impact both on and off the pitch, and we will proudly cheer them on during the Road to Paris 2024”he has declared Thierry JupsinVice President of Brand Marketing. , Bridgestone Europa, Medio Oriente e Africa (EMEA). “These individuals truly embody our belief that what truly matters is enabling all people to be their best selves, regardless of background or ability, not just today, but in the years to come.”

Bridgestone is forming a global roster of Bridgestone brand ambassadors traveling to the Paris 2024 Olympic and Paralympic Games.

The roster of athletes was selected based on an alignment of values ​​with the Bridgestone brand. The personal stories and passions of Team Bridgestone ambassadors will be celebrated and amplified by the company through a combination of marketing initiatives, employee and customer events and community activities throughout the journey to Paris. Each athlete will also receive financial support and access to Bridgestone products, services and solutions.

As part of its support of the Paralympic Movement, Team Bridgestone’s list of global ambassadors includes 20 athletes or aspiring Paralympians. The team features local rosters made up exclusively of adaptive athletes in both the United States and Thailand.

Bridgestone also continues to apply its tire and rubber expertise in collaboration with experts, engineers and athletes to help improve the performance of adaptive sports equipment. In the United States, the Bridgestone Americas Technology Center in Akron, Ohio, has worked with Team Bridgestone adaptive ambassadors and athletes as Chuck Aoki (wheelchair rugby), Aaron Pike (paralympic athletics) e Scout Bassett (paralympic athletics). Together, the group explored the rubber’s applications for glove tires, wheelchair handrails, prosthetic running blades, nail plates and more.

These exploratory efforts were initially initiated through collaboration with adaptive athletes in Japan, where Bridgestone provided custom rubbers for prosthetic racing gloves and blades. The company also developed wheelchair tennis tires for Manami Tanaka, Team Bridgestone ambassador and Bridgestone employee.

Bridgestone’s support for the Olympic and Paralympic Games is aligned with the Bridgestone E8 Commitment, which consists of eight Bridgestone-like values ​​starting with the letter “E” (Energy, Ecology, Efficiency, Extension, Economy, Emotion, Ease, Empowerment). The Bridgestone E8 commitment drives the company’s efforts to help create a more sustainable world. Through its global Olympic and Paralympic partnerships and support of Team Bridgestone Athlete Ambassadors, the company delivers on its commitments to “Emotion” and “Empowerment.”

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2024-04-22 06:58:09
#Bridgestone #roster #ambassadors #Paris #Olympic #Paralympic #Games

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