FC Barcelona Deliberates Shirt Sponsorship Options: Nike, Puma, or Own Brand?

03/19/2024 Act. at 19:34 CET

The board of directors of FC Barcelona, ​​chaired by Joan Laporta, still hasn’t decided whether next season’s shirt will be made by Nike, Puma or its own brand. This was discussed at the delegate committee meeting this Monday, but it is not expected that there will be white smoke at the board of directors meeting to be held next Tuesday, March 26..

The hard core of the board of directors, headed by president Laporta, continues to be in favor of breaking the contract that the club has with Nike until June 30, 2026, extendable for two more years to sign with Puma, because in addition to the many points existing friction with the Oregon-based multinational, the German brand’s offer is much better, with a contract that can reach 120 million euros per season plus a bonus of about one hundred million. The idea would be to carry out a one-year bridge between brand and brand with the manufacture of the t-shirt with its own brand. The club believes that the sale of next season’s shirt, as it is the 125th anniversary of FC Barcelona, ​​will be a success and the income will be very high.

But before making a decision that would be historic, The board of directors want to study very well all the consequences that breaking up with Nike would have.. And the club’s legal department is involved in this, studying in detail the contract between the club and the American multinational and all the clauses in it. Breaking up amicably would be the best thing for Barça, although the club knows that it is an unlikely option. If it goes to litigation, the fact that the board of directors will have to provide a significant amount of money will weigh on the final decision.which would be detrimental to the entity’s budget.

For this reason, the club indicates that no decision will be made hastily and that it is likely to take a long time. They also explain that in no case, whatever the decision, is the production of shirts for the next season at risk, neither the game ones nor those that will be sold to fans.. This is because the club has long negotiated and secured this production in case it opts for its own brand next year.

2024-03-19 18:14:00
#Barça #studies #contracts

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