While it is common for the prospect of hosting the Olympic Games to boost the construction of new infrastructure, sporting or otherwise, in the host country or city, it is not the only explanation. It has been a long time since major sports venues understood that they could no longer rely on sport alone to be profitable. Focus on three new offers.
– Adidas Arena
Inaugurated in February 2024, the Adidas Arena is defined as the “reference place for entertainment & urban cultures (music, sport, & lifestyle) for all”. It is also the only site for the 2024 Olympic and Paralympic Games built in Paris, Porte de la Chapelle, with a room with 8,000 seats which, after hosting the Yonex ITX France badminton event in March, will become the Olympic site for badminton events. , para-badminton, rhythmic gymnastics and para-weightlifting. After the Olympics, it will become the Paris Basketball stadium, will host MMA and e-sport competitions, concerts and hopes to become a reference location for businesses. It focuses in particular on the 900 m² surface area of its Central House, spread over three rooms equipped with “plug & play” technical solutions, but also on around ten boxes and a large glass lounge, the Courtside Lounge, with a view of the athletes. and artists.
– LDLC Arena
Located a few meters from the Groupama Stadium in the OL Vallée district, to the east of the Lyon metropolis, the LDLC Arena, like most of its counterparts, aims to be versatile and omnisport, even if it is already the stronghold of the Lyon club. basketball of Asvel Lyon-Villeurbanne. Its large room of 4,500 m², to which are added 2,000 m² of ancillary spaces, offers a variable capacity, depending on the configuration, from 6,000 to 16,000 places, to accommodate all major events (product launches, agreement…). It also has four lounges, sixteen private boxes, two VIP boxes and a private club which, beyond hospitality operations around concerts and competitions, are all spaces that can be used for organizers of more modest or requiring several rooms simultaneously. Like all new speakers of this type, the LDLC Arena naturally has the latest equipment in terms of lighting, decorations and broadcasting, and responds to environmental and societal challenges.
– The House of Handball
At a time when men’s and women’s teams dominate the discipline globally, the Maison du handball has decided to open up to corporate events. Led by Sodexo Live! and located in Créteil, the mecca of the discipline, the Maison du handball has a 300-seat auditorium, 10 meeting rooms, a board room and 13,500 m² of event spaces that can be privatized, modular and equipped latest generation technological equipment to accommodate 10 to 1,000 people for all types of events: seminars, work days, team building, congresses, etc.
2024-03-21 10:19:06
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