Appointed on Wednesday December 27, Clare Akamanzi will take office on January 23, 2024. A new challenge for the Rwandan, known to be dynamic and creative.
With her new cap, Clare Akamanzi will lead the African operations of the National Basketball Association (NBA), the largest basketball league in the world. Previously, the Rwandan had revealed herself after playing a key role in the development of investments in Rwanda, particularly innovation and the attractiveness of the country, as CEO of the Rwanda Development Board, a position she held until September 2023.
According to information from Forbes, the lawyer specializing in international trade and investments will drive the strategy, supervise commercial operations and lead the NBA’s development projects in Africa. An entity launched on May 24, 2021 and responsible for implementing NBA activities in Africa, including the Basketball Africa League (BAL), a partnership between the NBA and the international basketball federation (Fiba) as well as the first NBA collaboration to operate a league outside of North America. The inaugural season of the BAL, which brought together 12 of the best clubs from 12 African countries, took place in Kigali, Rwanda, in May 2021.
The BAL recorded the participation of two Malian clubs in two different editions, namely AS Police and Stade Malien de Bamako. “Clare Akamanzi is also responsible for increasing the popularity of basketball, NBA and BAL on the continent, notably through the development of grassroots basketball, media promotion, establishment of corporate partnerships and social responsibility initiatives. Well versed in economic and sports diplomacy, having notably signed partnerships with the football clubs of Arsenal, Bayern Munich and Paris Saint-Germain with a view to promoting the land of a thousand hills through the slogan ‘Visit Rwanda’ Clara Akamanzi will particularly oversee the NBA’s development efforts on the continent. The continent is seen as the next frontier of growth by the powerful American league (10 reported Forbes about the new boss of NBA Africa.
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2024-01-06 16:34:53
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