Mr. Yasuo Inoue (Photo taken in September 2021)
The All Japan Judo Federation held its 4th board meeting for 2023 on the 8th. We have decided to terminate the “Branding Strategy Promotion Special Committee,” which was launched in September 2021, at the end of this month. In terms of the committee’s major role, “clarifying the role of judo in society and presenting a clear concept to a wide range of people,” the “Long-term Training Guidelines,” which we had supported in its formulation, were completed in August. , it was determined that the objective had been achieved to a certain extent, along with the production and dissemination of video content, which was also considered a major issue.
Yasuo Inoue, chairman of the special committee, commented, “We would like to continue our activities in various ways so that the appeal of judo spreads throughout society.” In an interview after the board meeting, Director-General Ken Takayama said, “The committee achieved results in a very short period of time.While there were many projects that had many stakeholders and were slow to make progress, we tried various things like a bulldozer.” He highly praised the activity.” Activities such as the implementation of the “Long-Term Development Guidelines” will be taken over by the Zenjuren as a whole, as well as by the “Innovative Pathway Special Committee,” chaired by Takaho Ishii, who was a member of the special committee.
In addition, the board of directors decided to establish a “Certified Fall Injury Prevention Instructor Certification System,” which received favorable reviews from the “How to Fall Classes” run by Zenjuren. The main resolutions are listed below.
Establishment of “Branding Strategy Promotion Special Committee” completed
2023-12-09 04:36:49
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