Rural Revitalization Through Basketball: The Story of Hainan Oriental “Village BA” Super League

Click to enter the topic

New Hainan Client, Nanhai.com reporter He Lifan

The duration of a basketball game is 40 minutes, and the time of an attack is 24 seconds. A score may not need to consume time.

In the finals of the 2023 “Witt Cup” Hainan Oriental “Village BA” Basketball Super League, the Sanjia Town Hongcao Village team got a stoppage free throw opportunity at the last moment of the game, scored a key point, and won the final championship.

The next second, tens of thousands of spectators cheered together as the referee blew the final whistle. Among them are the folks from Hongcao Village, local citizens from the East, and a considerable number of migratory birds from all over the world.

A basketball brings people together; a basketball court brings together oriental food and delicacies; a basketball game brings together sports and rural revitalization.

In the winter of 1891, when James Naismith hung two peach baskets at both ends of the gymnasium, he may not have imagined what kind of waves this sport, vividly called “basketball,” would stir up among the Chinese people. .

Here, when basketball is combined with people, it becomes a sport; when sports is combined with culture, it becomes a spirit; when spirit is combined with development, it shows an exciting transformation in this land.

It can enable a city to have new consumption growth points, enable a village to have a long-term and stable coordination of spiritual civilization and material civilization, and even see real Chinese-style modernization from a microscopic perspective.

The scene of the finals match.Photo by reporter Chen Weidong

What we should know about sports

There was little need for mobilization. When the registration for the 2023 “Witt Cup” Hainan Oriental “Village BA” Basketball Super League started, the boys from the basketball team of Andu Village, Tian’an Township responded immediately and took the initiative to form a team to compete.

They are a group of old golfers who have been playing together for many years. There are grassroots policemen, construction workers, planters and businessmen on the team. Their love for basketball brings them together on the court.

Basketball can exercise your body and relax your mind. If you don’t play for three days, your whole body will feel uncomfortable.” Years of insisting on physical exercise have given Fu Yunping a good body. In this regard, it is also the first level of people’s understanding of sports – promoting physical health.

The 16 teams and hundreds of players participating in this Oriental “Village BA” are all the best practitioners of the first level of understanding of sports – this is the promotion of sports by individuals.

Gao Haoxiang, a member of the Budao Village Team, is an example. Gao Haoxiang, a senior, has been passionate about basketball since he was a child. In addition to a good body, basketball also improved his mental quality outside the court.

In order to form a team, Gao Haoxiang became the “basketball commissioner” of the village. Although he was young, his excellent organizational and coordination skills and mature psychological quality helped him recruit a group of players, including many players who were older than him.

In the Oriental “Village BA” arena, individuals with a correct understanding of sports interact with each other, which also promotes the improvement of each individual’s physiological functions.

As analyzed in the article “What We Should Know About Sports” written by the famous physical educator John Ma – “Sports is a tool to promote the health and perfection of the body, and sports is scientific.” We can draw two levels of understanding of sports – The first level: the tools that promote the organism: the second level: the science that promotes education.

Regarding the second level of understanding, Su Jian, a member of the Budao Village Team, has his own experience, “We are the beneficiaries of sports, and we should bring the benefits of sports to more people.”

Su Jian is a physical education teacher at Dongfang City No. 3 Experimental School. He has played basketball for 10 years and has been the main point guard for school teams at all levels. Today, in addition to exercising himself, Su Jian also takes students to experience the charm of sports.

Since the start of Oriental “Village BA”, the audiences who come to the scene every weekend night, like Su Jian’s students, are the beneficiaries of the second level of understanding of sports – this is the promotion of sports by individuals to groups.

“Let basketball give wings to knowledge.” This sentence is one of the slogans of the China University Basketball League. As an integral part of the five aspects of modern education, sports also play an important role in shaping personality.

The mutual influence between people and the mutual influence between people and groups create the sports promotion of individuals to individuals and individuals to groups. At the same time, in the Oriental “Village BA” arena, people’s understanding of sports is also undergoing new changes.

The article “What We Should Know About Sports” was written in 1950. 73 years later, China’s economy and society have made great progress. Today, a basketball game can transcend the limitations of sports and be combined with more elements.

On the evening of November 17th, Oriental “Village BA” ushered in its opening match. That night, a total of 15,309 spectators came to the scene, and the number of tourists reached 8,729, including 2,253 overnight visitors and 6,476 day visitors.

On this night, the occupancy rate of tourist hotels in Basuo Town reached 55.13%. On the second day, the number of people continued to rise, and the occupancy rate of tourist hotels in Basuo Town reached 56.43%.

The city’s remarkable growth in consumption is as much a result of the basketball event as it is of the basketball event alone.

Through Isaiah Plastic Tourism, Dongfang has formulated a characteristic path of diversified integration of “sports + tourism + culture + rural revitalization” and created a one-stop boutique route of “food, accommodation, entertainment, travel and shopping”, which is based on the economic development of basketball events.

The continuous local performances before, during and after the game, the centralized exhibition and sales of local specialties around the stadium, and the ongoing urban renewal science popularization activities are cultural developments relying on basketball events.

More importantly, the understanding of sports can be deepened here. In addition to the sports promotion of individuals to individuals and individuals to groups, through the closer “sports +”, groups also promote sports to society.

Sports is a tool to promote the body and science to promote education. In the new historical period, sports are also becoming a platform to promote society.

See the mark of the times that belongs to sports

“What did we know about basketball in that era?” More than 30 years ago, Xu Min, who was in the second grade of junior high school, came into contact with basketball for the first time. Joy and passion poured into his heart in an instant.

At that time, Chinese basketball had just begun its professionalization process. As China’s economy took off, the attention and competitiveness brought by professional arenas promoted the sport’s popularity under the flashlight.

In contrast, as a grassroots participant in this sport, young Xu Min, like his classmates, was limited by the limitations of the times and material imperfections. He could only wear canvas shoes and school uniforms on the gravel-paved streets. Basketball court, practice shooting against a wooden backboard without a net.

“I still feel that this sport is very exciting, and I like it more and more after I get started.” From rubber basketball to leather basketball, from the dusty sand and gravel courts to the Oriental “Village BA” stadium that attracts thousands of people, the Hongcao Village team Team member Xu Min has been associated with basketball for more than 30 years, which also reflects the time when the sport coexisted with the development of China after the reform and opening up.

Since being introduced to Tianjin in 1896, basketball has experienced a profound development process among the Chinese people. Sports including it have witnessed every step of modern China’s progress.

In the 1930s, in the turbulent land, groups of sports people practiced the idea of ​​”sports save the country.” In Xi’an, Yuan Dunli, one of the founders of modern sports in China, led students to run and do exercises, and braved the cold to walk to exercise; in Kunming, Mou Zuoyun, the founder of Chinese basketball, played basketball with teachers and students of Southwest Associated University, holding The race raised funds for the war effort.

In Yan’an, He Long organized a “combat basketball team” to not only exercise the physical fitness of the soldiers, but also to communicate with the masses through competitions.

Amidst the hail of bullets and hard work, a basketball is endowed with more of the spirit of the times. Its surface not only has skin and grooves, but also has deep imprints of the times.

“I always think, for an athlete, what could be more important and sacred than facing an important game?” The basketball in the movie “Women’s Basketball No. 5” is the new sport of New China and also for ordinary people. new life.

“I always believe that one day the Olympic Games will be held in China.” The basketball that Mou Zuoyun held in his hand in his later years was the result of the rise of sports and economic and social development with the reform and opening up.

Since the 18th National Congress of the Communist Party of China, China’s sports have undergone tremendous and profound changes at many levels. Building a sports country and a sports power has become an important part of the Chinese people’s efforts to achieve the “Two Centenary Goals”.

More than a year ago, a basketball game that took place in Taipan Village, Taipan Township, Qiandongnan Prefecture, Guizhou Province became popular all over the Internet. People called it “Village BA”, which was like a whirlwind and triggered a rural sports craze among Chinese people. .

Driven by the “Village BA”, Taipan Village has received more than 800,000 tourists this year, directly driving consumption in the catering and other industries to more than 80 million yuan, and achieving comprehensive tourism income of more than 95 million yuan.

Behind the popularity of “village BA” lies the fruitful results of rural revitalization. As one of the five major revitalizations in the rural revitalization strategy, cultural revitalization is to provide strong support for rural revitalization from a cultural perspective and make the endogenous driving force of rural revitalization stronger.

Like the players in Taiwan’s “Village BA”, many of the players in the Oriental “Village BA” are also from rural areas, and Liu Jianhao, the shooting guard of the Zhongfang Village team in Donghe Town, is one of them.

Donghe Town is one of the main mango producing areas in Dongfang City. In 2020, the mango planting area in Donghe Town reached more than 40,000 acres, and the annual output reached more than 50,000 tons. Liu Jianhao’s family has dozens of acres of mango orchards. Whenever the mangoes mature, Dongfang City takes various effective measures, formulates a series of subsidy policies, integrates online and offline platforms, and innovates marketing models. The city is able to produce thousands of tons of mangoes every day. sales volume.

On the Oriental “Village BA” competition ground, a market of goodies is set up to promote competitions, including dragon fruit, passion fruit and other oriental specialty agricultural products, as well as oriental specialty handicrafts such as Li brocade, Miao embroidery, and pear blossoms, which are displayed and sold in a concentrated manner.

Upper decision decided by the economic background. With a series of measures to increase production and income brought about by the rural revitalization strategy, farmers’ pockets are bulging. With correct guidance, rich cultural activities will naturally emerge and complement labor production.

Modernization that brings common prosperity to all people, and modernization that harmonizes material civilization and spiritual civilization, is one of the main themes of this era. A basketball tournament is injecting more energy into the eastern countryside.

On the evening of December 9, the final of the Oriental “Village BA” officially started, with the Sanjia Town Hongcao Village team and the Basuo Town Fuyao Community team competing for the championship trophy “Yulinzhou Cup”.

This trophy is made of 60-year-old rosewood, and is engraved with basketballs, fish scales, and Li totems. The “basketball” on the top of the trophy will also be engraved with a deep imprint of the times.

Microscopic presentation of Chinese modernization

The foot pedal is a domestically produced basketball shoe made with supercritical foam technology. It has an all-round play style with a modern basketball style. Hongcao Village team’s small forward Zhou Jinan strictly guards the opponent’s outside core between fast breaks and long-distance shots, helping the Hongcao Village team in the eight Defeated his opponent in a strong match and was awarded the best player of the match.

Different from the imperfect materials faced by teammate Xu Min when he was young, more than 30 years later, China has become the world’s second largest economy. The road to Chinese-style modernization is getting wider and wider, and Zhou Jinan has increasingly rich choices and affordable basketball equipment. .

The improvement of economic level has led to the diversification of cultural pursuits, and everyone’s life has become more colorful.

As a physical education teacher, Zhou Jinan is energetic on the court; as a basketball player, Zhou Jinan is also calm in the classroom. The dual identity of hobby and main business belongs to every contestant of Oriental “Village BA”.

Zhang Guo, the defender of the Nawen Village team in Jiangbian Township, is both the “commander” on the court and a clerk in a real estate company; Mai Hua, a player of the Ganbei Village team in Gancheng Town, is both the team leader and a young talent in rural areas of Gancheng Town. party branch secretary.

Liang Ming, the shooter from the Dapo Village Team of the Dongfang Overseas Chinese Economic Zone, is a law enforcement officer of the Dongfang City Natural Resources and Planning Bureau; Fu Qinzhang, a member of the Andu Village Team of Tianan Township, is a maintenance worker at the wind power station.

A main business provides the basis for maintaining a good life; a hobby depicts the specific outline of a good life. In this new era, no matter whether you are from the city or the countryside, you can have your own way to happiness.

On top of this is a country’s commitment to its people’s pursuit of happiness. No matter where you come from, you can find a stage to show off your skills here.

Just like the tens of meters long and dozens of steps in front of the Oriental Grand Theater, it is the most suitable “auditorium” for the Oriental “Village BA” competition venue. There are no tickets or thresholds, and it embraces the excitement and joy of ordinary people.

Someone came from home. The migratory old man Yang Shengyuan came with his grandson to watch the game. The grandson and grandson from Heilongjiang became “iron fans” of the Hongcao Village team.

“I watch every game. I also played when I was young.” Yang Shengyuan has his own understanding of sports. Basketball has also left many imprints on him. More importantly, basketball is like a link, connecting people, Past and future.

From the Haiyu West Line, to the West Line Expressway, and now to the island-circling high-speed railway, Hainan’s transportation construction reflects China’s modernization pace. Things that were inconvenient in the past have become easy today. Circumnavigating the western part of Hainan Island is no longer what Su Shi once said: “My journey to the northwest corner is like crossing the moon with half a bow.”

Because of this, taking the high-speed rail around the island has become a common way for people in Hainan to travel. Many of the fans sitting in the Oriental “Village BA” auditorium came from other cities and counties by high-speed rail.

“The scenery along the way is beautiful and the journey is very convenient.” Liu Ning exchanged his high-speed rail tickets for small gifts with Li ethnic characteristics at the organizing committee. Watching football is his pleasure, and helping a huge population move for short and long distances is It is the responsibility of a country.

Different people have different lifestyles, and different societies have different development models. When more than 1.4 billion people enter a modern society as a whole, which exceeds the total population of existing developed countries, the Chinese people realize modernization in their own way.

Therefore, when the cheerleading team composed of villagers from each village beats the loud gongs and drums on the sidelines, when the locals, outsiders, and migratory old people in the audience cheer for the supporting team, when the folk performances with oriental local style take turns. Staged, a stadium brings together the vast world of modern China and demonstrates the spiritual pursuits of ordinary people.

With the tourist hotel occupancy rate exceeding 50% on weekend game days, tens of thousands of people watching the game and spending money in the market, and more than one million people watching the live game online, the spiritual civilization contained in an event is closely related to tourism consumption. The material civilization embodied in the market goes hand in hand, moving towards material prosperity and spiritual prosperity.

During the nearly one-month event, more than 300,000 spectators came to the site, and the number of tourists reached 164,400, including 41,500 overnight visitors and 122,900 day-trippers.

At the same time, data directly reported by enterprises showed that the cumulative occupancy rate of tourist hotels in Basuo Town reached 60.79% during the event. In contrast, the Oriental tourism resources are continuously displayed during the competition. Through real-time online broadcast and exquisitely produced posters, the green waters and green mountains of the Orient are becoming the gold and silver mountains belonging to Orientals.

On the court of Oriental “Village BA”, basketball is not just basketball. A basketball court can become a microcosm of modern China. Like an athlete competing for every ball, you can see the endeavor and struggle that a basketball can carry.

Hainan Oriental “Village BA” is sponsored by the Hainan Provincial People’s Government, organized by the Hainan Provincial Department of Tourism, Hainan Provincial Department of Agriculture and Rural Affairs, Dongfang Municipal People’s Government, and Hainan Daily Newspaper Group, with technical support from the Hainan Provincial Basketball Federation. The co-organizers are Hainan Provincial Sports Event Center, Dongfang Municipal Party Committee Propaganda Department, Dongfang Municipal Tourism and Culture Bureau, Dongfang Municipal Agriculture and Rural Affairs Bureau, Dongfang Municipal Media Center, Dongfang Municipal Sports Service Center and Dongfang Municipal Basketball Association. Nanhai.com and Nanguo Metropolis Newspaper are the executing units.

The exclusive title company of the Hainan Dongfang “Village BA” competition is Hainan Weite Electric Group Co., Ltd. The competition also received awards from Shaanxi Investment Group Jintai·Yueyunhai Project, China Construction Bank Dongfang Branch, Dongfang City Rural Credit Cooperative Association, China Mobile Communications The Group’s Hainan Co., Ltd. and Jinjiang Hotels (China)’s brands – Oriental Vienna Hotel, Hainan Li Miaojia Cultural Tourism Group, Oriental Capital Hotel, Oriental Shengda Building Hotel, Oriental Banqiao Jinyue City Entertainment Co., Ltd., Hainan Xinda Food Co., Ltd. (Yoniu), Oriental Aoyue Lizheng Hotel, Kyriad Oriental Liangzhi Seaview Store, Oriental Skylight Hotel, Hainan Oriental China Theater Management Co., Ltd., Oriental Guojin Hotel (formerly Tailong Hotel), Oriental East Corridor Hotel, Oriental Green Treasure Hotel, Oriental Hejiale Hotel, Hainan Kalmei Sports, Oriental Branch of China People’s Property Insurance Co., Ltd., Suiyizhu Oriental Oya Hotel, Hainan Huali Valley Cultural Tourism Development Co., Ltd., Hainan Guozhen Crocodile Industry Technology Co., Ltd., Master Kong Drinks Hainan Marketing Company, Jiayuan Oriental Sochi Hotel, Oriental Huangji Roasted Suckling Pig, Hainan Oriental Times Media Co., Ltd., Craftsmanship (Hainan Province) Culture and Art Co., Ltd., Oriental The city’s Datian Meifu Li Brocade Skills Farmers’ Professional Cooperative, Datian Town Lemei Orchid Industrial Park Research Base, Hainan Yulinzhou Cultural Tourism Investment and Development Co., Ltd. and other enterprise units have strong support.

Nanhai.com Copyright Statement:
The above content is originally produced by Nanhai.com. Without written permission, no unit or individual may use, copy, modify, copy, disseminate or bundle with other products or sell any part of the above content in any way or for any reason. If you need to reprint, please contact Nanhai.com for authorization. Anyone who infringes our company’s copyright and other intellectual property rights will be held legally responsible by our company.Email: [email protected]. Editor: Wei Xiaofan
2023-12-09 14:59:10
#Hainan #Oriental #Village #Deep #Observation #basketball #carry #News #Center #Nanhai #Net

Comments

Leave a Reply

Your email address will not be published. Required fields are marked *