Original title: Little basketball leverages big charity
Workers Daily-China Industry Network reporter Ye Xiaozhong correspondent Xu Jieying Zhang Xia
Recently, brand-new solar street lights were installed on the main roads of Wei Town Community, Shahu Town, Enping City, Jiangmen City, Guangdong Province. Bright street lights make the quiet countryside feel a little warmer on autumn nights, and also illuminate the way residents travel at night.
What is less known is that the 200,000 yuan for the street light installation project came from the donations raised from this year’s Enping City “Trade Union Charity Cup” basketball game.
Since last year, the Enping Federation of Trade Unions has innovated the “sports + charity” model and used the basketball game as an opportunity to simultaneously carry out charity fundraising. A total of 6.3 million yuan has been raised in two years, demonstrating the trade union’s role in assisting rural revitalization and poverty alleviation. responsibilities and actions.
On the evening of June 29 this year, at the Enping City “Trade Union Charity Cup” Basketball Tournament Elite Competition, Li Peirong, Secretary of the Municipal Party Committee, and Lai Huizhen, Deputy Secretary of the Municipal Party Committee and Mayor, went into battle and led the red and blue teams to compete fiercely. Long-distance shooting, close-range fighting, sweating profusely on the court, and constant cheers off the court. This summer, this loving basketball game has set off a charity whirlwind that has swept across the city. The team members are cadres and workers from all walks of life. Every time they take a shot, scramble for a rebound, or assist a pass, they are running for their dreams and fighting for love.
The basketball game is planned and held by the Enping Federation of Trade Unions. It not only shows the high-spirited spirit of the city’s cadres and workers, helps Enping build a “vibrant city of overseas Chinese”, but also mobilizes more people to participate in public welfare and charity, creating a world of love, warmth and charity. social fashion.
How can Enping’s “working BA” raise millions of donations? The relevant person in charge of the Enping City Federation of Trade Unions said that it mainly takes the form of voluntary pledges. There are three ways to pledge. First, the pledging unit (individual) donates charity money to support every match of the team. If the team wins, the pledging unit (individual) donates all the charity money. If the team loses, half of it is donated. Second, the donation is based on points. Every time the team scores 1 point, the pledging unit (individual) will donate 50 yuan. The third is to pledge donations in other ways.
At 8 o’clock that night, as the last game whistle sounded, the 2023 Enping City “Trade Union Charity Cup” basketball game came to a successful conclusion. The competition lasted for more than 2 months. A small basketball team mobilized 16 teams and more than 400 cadres and employees to participate. 102 companies donated funds and donated more than 4.1 million yuan.
“It’s an honor to participate. This is a way for enterprises to give back to the society, and it is also a reflection of enterprises’ responsibility and responsibility.” Guangdong Kangsheng Investment Co., Ltd. is one of the companies that pledged donations for the football match. A total of 500,000 yuan was donated to support rural revitalization activities.
In fact, this is the second year that the Enping Federation of Trade Unions has integrated the two elements of “basketball” and “charity” to convey love through ball games. Last year, the Enping Federation of Trade Unions held the first “Trade Union Charity Cup” basketball game, raising more than 2.2 million yuan in donations, of which nearly one million yuan was used to carry out the “Golden Autumn Student Aid, Love and Dreams” activity, supporting 639 children from needy families. , the remaining more than 1.2 million yuan was used in various towns (streets) to mainly carry out educational assistance, including purchasing school facilities and equipment, building roads, and helping disabled people.
“The amount of money raised this year is nearly twice that of last year, which shows that the event is becoming more and more influential, with more and more participants, and more and more recognition. This makes us all feel that this matter is very meaningful and more I’m motivated.” The relevant person in charge of the Enping Federation of Trade Unions said that the donations are currently being implemented by the Enping Charity Association, which is not only used to help employees, but also to expand coverage and be used for public welfare activities such as poverty alleviation and rural revitalization in the city. , empowering “hundreds of projects”.
2023-11-22 11:12:40
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