Dole Italia still Official Supplier of the Florence Marathon – Sport Marketing News

The event not to be missed for all running enthusiasts is set for Sunday 26 November with Firenze Marathonone of the most famous races in Italy and among the top 20 in the world for number of participants and quality.

Dole Italy – leader in the production and distribution of premium quality fresh fruit – will be present for the second consecutive year as Official Supplier.

On Friday 24th and Saturday 25th November the Company will welcome marathon runners and all visitors to its stand located in the Expo Village which, with its space open to the public and a program full of activities, represents the trade fair event surrounding the competition, focused on sport and well-being: distribution of gadgets and products and fun activities will involve those present and give them the opportunity to get to know the Dole world more closely.

On the 26th, the day dedicated to the race, we will start from Piazza Duomo until arriving at Piazza San Giovanni, touching the most fascinating places in the city of Florence: a itinerary of 42km and 195 meters without differences in height, which every year attracts thousands of athletes from all over the world, ready to get involved to conquer the finish line.

At all refreshment points, to support the participants in the road race, there will be fresh fruit from Dole Italia, with its goodness and natural sweetness: Premium Bananas, rich in vitamins (A, B1, B2, C, PP ), fibers and minerals, versatile and convenient to consume, even on-the-go, for a recharge of taste and energy; Dole Oranges and Lemons, which provide an excellent quantity of potassium and water, provide valid help for maintaining the hydro-saline balance in the athlete.

“It’s almost time for December and we’re about to end a year that has seen us as protagonists of numerous initiatives, many of which in the sporting field. We are excited to return to Florence for hold up a competition of international scope and great visibility. A unique opportunity for promote an active life and healthy eating habits” comment Cristina Children, Marketing Manager of Dole Italia.

2023-11-24 10:52:49
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