Sat 07-10-2023 17:49 PM
ABU DHABI, 7th October, 2023 (WAM) — His Highness Sheikh Khaled bin Mohamed bin Zayed Al Nahyan, Crown Prince of Abu Dhabi and Chairman of the Abu Dhabi Executive Council, met with Dallas Mavericks owner Mark Cuban and the National Basketball Association (NBA). Deputy Commissioner and Chief Operating Officer Mark Tatum and NBA players in Abu Dhabi.
Also present at the meeting were Mohamed Khalifa Al Mubarak and Chairman and Undersecretary of the Abu Dhabi Department of Culture and Tourism (DCT), Saood Abdulaziz Al Hosani.
During the meeting, which took place as the NBA Abu Dhabi Games 2023 series takes place at the Etihad Arena, they discussed exploring new opportunities for collaboration.
The NBA Abu Dhabi Games 2023 is part of a four-year strategic partnership between the NBA and DCT Abu Dhabi to host pre-season games and activations in the Middle East for the first time. The partnership also sees DCT Abu Dhabi, as part of Visit Abu Dhabi (Abu Dhabi’s tourism promotion initiative), become the NBA’s official tourism destination partner in China, Europe, Middle East and North Africa, strengthening the emirate’s position as a leading destination for international sporting events.
Youth engagement and development through initiatives such as the Jr NBA Abu Dhabi League are at the heart of the partnership. This year, the league has signed up 900 players aged 11 to 14 from schools across the emirate, fostering teamwork and collaboration and providing young people with access to leading talent and expertise.
After the first NBA Games in Abu Dhabi last year at the Etihad Arena in Yas Island, the 2023 series brought together the Minnesota Timberwolves and the Dallas Mavericks over two games.
Translated by: Mervat Mahmoud.
Mervat Mahmoud
2023-10-09 04:01:22
#Emirates #News #Agency #Khaled #bin #Mohamed #bin #Zayed #meets #Dallas #Mavericks #owner #NBA #deputy #commissioner
