For the 4th and last Grand Slam of the season, the best tennis players will once again have the honors of the main equipment manufacturers with outfits and collections dedicated to the US Open 2023 which concludes the North American summer tour.
For the 2023 tournament, adidas is no exception to the rule with a storytelling centered around the battle of the sexes embodied by Billie Jean King.
Adidas outfits in a nod to Billie Jean King and the “battle of the sexes”
For the US Open 2023, the brand with the three stripes is going blue with la collection « FW23 New York » which is a tribute to former player Billie Jean King, adidas ambassador. The latter will be particularly honored this year because the US Open celebrates 50 years of equal prize money between men and women. In 1973, the player also dominated the player Bobby Riggs in the match “the battle of the sexes”.
In total, adidas offers 12 pieces in this collection including an SST jacket for men and women. On the courts, the main adidas ambassadors Stefanos Tsitsipas, Felix Auger Aliassime, Alexander Zverev, Dominic Thiem, Jessica Pegula, Maria Sakkari, Elina Svitolina, Karolína Muchova, Xinyu Wang, Dana Mathewson, Martin de la Puente, will wear blue outfits.
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