Sport not only moves masses but also money and that is what the Basketball Super Cup will do: provoke an economic impact of 2.5 million euros in Murcia. This is the figure that the mayor of the capital of Segura, José Ballesta, expects this competition to bring to the hospitality and commercial sectors, thanks to the mobilization of thousands of fans of Real Madrid, FC Barcelona, Unicaja Málaga and UCAM.
“Last Wednesday the term for the reservation of seats was opened and in half an hour the 7,000 places were sold out put up for sale at the Palacio de los Deportes”, as announced by the mayor, José Ballesta, this Friday, just after the Governing Board where the agreement with the ACB was approved for the capital of Segura to host the Endesa Basketball Super Cup -September 16 and 17-.
The two semifinals will be played on Saturday 16 and one of the keys to the economic impact that this competition will cause is due to one of the crossings: Real Madrid and FC Barcelona will play the first clásico of the 2023-2024 season in Murcian territory. The game will taste like revenge for the meringues because the culés endorsed them a 3-0 run in the final playoff for the ACB League.
[Madrid-Barcelona y Unicaja-UCAM Murcia: así serán las semifinales de la Supercopa de Baloncesto]
“The economic impact of this event for Murcia is estimated at 2.5 million euros,” as insisted by Mayor Ballesta. The Consistory estimates that this figure will be broken down into about 500,000 euros for overnight stays in hotels of athletes, technical teams, referees and fans, another 700,000 euros will go to hotels and restaurants, 400,000 euros in complementary offers and purchases in shops, 150,000 euros in use of transport and 750,000 euros in promotional actions.
In fact, the councilor has advanced what is expected “a cumulative audience of 41 million people“because the two semifinal matches will be broadcast live” to more than 170 countries. Barcelona, and immediately afterwards, UCAM and Unicaja (9:30 p.m.).
The draw for the Endesa Basketball Super Cup, held this Tuesday at the Palacio de San Esteban.
‘Fan zone’ in the Circular Square
“This competition is linked to the model of a dynamic city that we are looking for: capable of organizing and hosting large events”, according to José Ballesta, whose team has devoted itself to organizing the Endesa Basketball Super Cup. Proof of this is that it has recovered the ‘fan zone’, something that is only done for the Copa del Reybecause the City Council wants the city to get involved as well.
For this reason, a space will be set up for fans in the central Plaza Circular, where grana fans usually go to celebrate the successes of Real Murcia. “There will be a ‘fan zone’ on September 9 and 16, with demonstrations and competitions in which the players will be and where activities related to the world of sport will also take place”, as detailed by the councilor.
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2023-08-25 21:22:22
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