The Wimbledon tournament, probably the most fascinating on the international tennis scene, was also a success for those who showed it on television. Indeed, in Italy, there are record ratings on Sky. Yesterday’s men’s final between Carlos Alcaraz and Novak Djokovic, broadcast live and exclusively on pay TV for almost five hours, was seen on average by 704,000 viewers with 1,720,000 unique contacts and a 7.1% share . The peak is 883,000 average spectators in the final minutes of the match.
These figures make yesterday’s great match the third most watched tennis match ever on Sky after the Wimbledon finals between Djokovic and Berrettini in 2021 and the unforgettable one between Federer and Djokovic in 2019. But, overall, the The 2023 edition was the best ever on Sky, recording an average live audience of 173,000 viewers and a 24-hour contribution of over 70,000, with coverage of 3,894,000 unique contacts.
But the audience performance for the eighth final between Matteo Berrettini and Carlos Alcaraz on 10 July last, which had obtained 516,000 average spectators and a 3.6% share, with a peak of 717,000 average spectators, should also be highlighted and 4.4% share, and for the semifinal between Jannik Sinner and Novak Djokovic on Friday 14, which had reached an average of 537,000 viewers for a 6.3% TV share.
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2023-07-17 14:03:41
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