São Paulo hosts the Sports Summit, with over 150 speakers, starting this Tuesday | soccer

View the event schedule:

Tuesday, April 26th

• 9 am – Opening ceremony, with Rodolfo Marinho, Municipal Secretary of Tourism, São Paulo City Hall
• 9:20 am – Atlético de Madrid: innovation in sports management, with Miguel Ángel Gil Marin, from Atlético de Madrid
• 9h50 – Calcio is back, with Luigi de Siervo, CEO of Serie A
• 10:35 am – Sport as a business: WSL, NFL and NBA cases, with Ivan Martinho, CEO of the World Surf League, Pedro Rego Monteiro, CEO of Effect Sport, Rodrigo Vicentini, head of NBA Brazil, Joaquim Monteiro, CEO Sertões, Paula Young, Head of Comercial Activations & International Relations of Botafogo
• 11:45 – Sport as an element of tourism: motorsport in São Paulo, with Rodolfo Marinho, Municipal Secretary of Tourism of São Paulo, and José María Arrabal, General Secretary of Sports, Junta de Anadalucía
• 2:45 pm – New regulations for FIFA football agents, with Carolina Pohl, Owner-Partner Sow Sports, Gilmar Veloz, CEO World of Football, Rafael Trevisán, Partner of Clariá & Trevisán Advogados, José Luis Diáz Arins, President of UAIFA America, Victor Rodrigo Zamora, FIFA Senior Legal Counsel
• 3:55 pm – Futraiz: the essence of Brazilian football
• 4:25 pm – Cazé TV: the most popular streaming channel in the world in 2023, with Ana Gabriela Lopes, Director of Marketing and Insights iFood, Victor Machado, Sports Content Partnerships, YouTube, and Fábio Medeiros, Head of Content Live Mode
• 5:35 pm – Fan engagement: how does technology drive sport consumption?, with Victor Lombardi, Content Partnership Specialist, TikTok, Evandro Reis, VP Technology and Business Development, Globant, Felipe Soalheiro, Managing Director, Effect Sport, Fernando Patara, co- founder Arena Hub, Eduardo Tega, Founder & CEO of Sportheca
• 6.45pm – FIFA Women’s World Cup: Australia and New Zealand will host the biggest tournament ever, with Johanna Wood, President of the New Zealand and Oceania National Football Team & FIFA Council Member, FIFA COUNCIL, and Sarah Walsh, Head of Womens Football, Womens World Cup Legacy & Inclusion, Football Australia
• 7:45 pm – UFC 30 years: martial arts as a business, with Rodrigo Minotauro Nogueira, UFC Ambassador, and Eduardo Galetti, Senior Vice President UFC Latin America

Wednesday, April 26th

• 9am – Homage to King Pelé
• 9:25 am – Sports Business: new sponsorship and activation formats, with Bernardo Ponte, partner of BP Sports, and Rafael Ganem, commercial director of Botafogo
• 10:30 am – La Liga: the brand as the driving force, with Javier Tebas, president of La Liga
• 11:20 am – The future of football, with Monserrat Jiménez, Deputy General Secretary and Legal Director of CONMEBOL, Enrique Bonilla, Vice President, World Leagues Forum, Miguel Angelo Loor, President of the Ecuadorian Football League, Carlos del Campo, Deputy Director of presidency, La Liga
• 2 pm – Web3: metaverse, virtual experiences and technology, with Jon Fatelevich, Founder & CEO of StadioPlus, La Liga land and StadioPlus, Débora Saldanha, Head of Innovation, Clube Atlético Mineiro, Guilherme Guimarães, Co-founder, Block4, Marcelo Gantman, Director of Big Data Sports
• 3pm – Transforming sport and entertainment for the digital age, with Alejandro Scannapieco, CEO La Liga Tech
• 3:45 pm – Broadcast Rights: Marketing Models, with Murilo Lima, Director of Partnerships in Brazil and Portugal, One Football, Felipe Aquilino, Head of Media Rights, Live Mode, Hernan Donnari, CEO and Co-Founder, 1190 Sports, Alex Pinheiro Rotter, Director Media Rights, MediaPro, and Diego Vieira, Head of Sports at Warner Bros. Discovery., Warner Bros. discovery
• 4:55 pm – Liga Portugal: the impacts of the centralized sale of rights in a league with global impact, with Pedro Proença, President of Liga Portugal
• 5:45 pm – Twitch’s impact on the sports industry and media ecosystem
• 6:40 pm – Legends of the sport: teachings and legacy, with Mauro Silva, VP Paulista Football Federation, Kaite Bernardo, CEO Global Football Management, Cacau, Brand Ambassador, VfB Stuttgart, and Diego Lugano, former defender
• 7:50 pm – Football management in Brazil, with Julio Casares, president of São Paulo, Guilherme Bellintani, president of Bahia, Luiz André Mello, CEO of Vasco, and Marcelo Paz, president of Fortaleza

Thursday, April 27th

• 9 am – Sport for all: accessible and adapted to each person
• 9:50 am – Paris 2024: on the road to the Olympics, with Gustavo Herbetta, COB Marketing Director
• 10:40 – Tackling the rise of match-fixing in sport, with Erich Beting, CEO&Founder, Máquina do Esporte, Sérgio Barbosa Domenici, CEO of the National Basketball League, Guilherme Buso, Senior Business Development Manager – LATAM, Genius Sports
• 11:30 am – Technology and data in the high performance football workflow, with Adriano Minghini, Senior Solutions Consultant, Hudl, Rafael Vieira, Scouting and analysis, Cerro Porteño, Marcelo Gantman, Big Data Sports Director, Lucas Oliveira, Scouting Coordinator at palm trees
• 12:15 – Bundesliga: innovation and broadcast models, with Robin Austermann, Head of Latam & Europe, Bundesliga International
• 2:50 pm – South American football, with Joel Raffo Olcese, President of Club Sporting Cristal, Santiago Morales, General Manager of Independiente del Valle, Juan Pablo Pareja, General Manager of Universidad Católica, Thiago Scuro, Executive Director of Red Bull Bragantino
• 4 pm – Libra: the path to the future of football, with Thairo Arruda, general director at SAF Botafogo
• 17:10 – Cartola and Cartola Express present: game fantasy as a contribution to the football ecosystem
• 6:10 pm – Brazilian League: the keys to understanding the future of football in Brazil
• 19h20 – Ronaldo TV: the power of contente for a great athlete