Will the Gantoise still play at the Ghelamco Arena from next season? The agreement between the club and Paul Gheysens for the naming of the stadium ends this summer.
The fact that La Gantoise stadium is named after the company of the owner of Antwerp…More The Ghent stadium, the last to have been inaugurated in Belgium, is proudly displayed on the edge of the motorway under this name… but perhaps not for long. Indeed, as explained The last newsthe agreement between La Gantoise and Paul Gheysens ends next summer.
A new contract can still be signed if an agreement is reached, but the La Gantoise product has been upgraded since the first lease. “Ten years ago, Ghelamco was not a household name in Belgium, it is now the case”, underlines the commercial director of La Gantoise, Patrick Lips. A notoriety to which the enclosure of the Buffalos contributed. “The advantage of our stadium is its location at the crossroads of two highways. It’s a phenomenal billboard, 80,000 cars pass here every day”. Will Paul Gheysens agree to pay more for this luxury advertising space?
