Betting, Multi-Year Partnership Between FanDuel and Major League Baseball (MLB)

As fans eagerly await the return of baseball, FanDuel – the market-leading US business of Flutter Entertainment – ​​and Major League Baseball (MLB), have announced a multi-year partnership making the industry-leading sportsbook an Official Sports Betting Partner. co-exclusive to MLB.

FanDuel shall have the right to use official MLB branding and category designations both in its products, including FanDuel’s Sportsbook, Daily Fantasy, and FanDuel Faceoff platforms, and in its marketing campaigns. FanDuel has worked with Major League Baseball as the league’s authorized game operator since 2019.

Starting this season, FanDuel will bring fan watching and betting experiences closer than ever to sports by broadcasting the game of the day from MLB.TV through both FanDuel’s sports betting app and FanDuel’s FanDuel+ OTT platform ( local blackout restrictions apply). The company will also have the right to use the highlights both in product and as part of original programming on FanDuel TV. The partnership will also create new opportunities for MLB and FanDuel to collaborate on projects for other sponsor partners of both the FanDuel and MLB platforms, as well as work together to bring consumers new sports betting product innovations to increase fan engagement.

“As one of the top sportsbooks in America, FanDuel has been an industry leader in innovative opportunities to engage fans, reminding them of the importance of doing so responsibly“, he has declared Kenny GershMLB Executive Vice President, Media & Business Development. “These key priorities of unique fan engagement and responsible gaming align with our league-wide focus and make FanDuel a natural partner to partner with as an Official Sports Betting Partner“.

“The baseball fan is one of the busiest in all sports, which is why we’re delighted to be Major League Baseball’s newest sports betting partner. Our team is eager to showcase FanDuel in nationally televised MLB games and help improve game narratives and bring America’s Pastime right into our mobile app and OTT platform for fans to watch and bet on“, he has declared Christian Genetski, President of FanDuel Group. “We are also excited about the opportunity to work with MLB on new betting product innovations that will give customers the opportunity to enhance their experience on every field from March through October.“.

FanDuel also believes in driving responsible gaming (RG) and safer gaming is key. FanDuel will continue these efforts through this partnership with Major League Baseball. As part of this deal, the two companies plan to lead increased advocacy and awareness of the importance of responsible gambling.

For more information about the FanDuel Group and its commitment to responsible gaming, please visit https://www.fanduel.com/playwell.

MLB is committed to ensuring that fans who choose to bet also have the tools and resources necessary to bet responsibly. As such, MLB is a partner in the American Gaming Association’s (AGA) “Have A Game Plan. Bet Responsibly,” a public service campaign to educate fans and expand the league’s responsible gaming efforts. MLB also has an expanded partnership with the National Council on Problem Gambling (NCPG), which serves as a Platinum member and part of the group’s Leadership Circle.