If you are looking for the black tennis ideal for this season, but above all that they do excellent match With the trends that govern everything today in the field of fashion, look no further… we have found exactly what you need. A pair of kicks extraordinary and overflowing with power that will make you look like the absolute boss of the streets and the man who is not afraid of anything -or anyone, of course-.
We are talking about the Reebok Shaq Attaq ‘Black Azure’. Some sneakers who burst onto the scene in the ’90s with a high-energy identity, challenging volumes, and the name of a basketball superstar as their frame of reference.
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Premium leather.
It is 2023 the mythical silhouette will be relaunched in its black version with blue details to the taste of all sports fans, O’Neal fans and inveterate collectors of athletic footwear. But before continuing…
A little history
The Shaq Attaq was originally released in 1992 and was Shaquille O’Neal’s first silhouette with Reebok. In fact, a number 1 can also be added to this model to the name so as not to confuse it with the rest of the installments that came years later.
Shaq was the number one pick in the 1992 NBA draft. Full of confidence and a bit cocky, O’Neal knew he was about to blow up and wanted to capitalize on his name. From then on, although he had already collaborated with some sports brands, the only big demand from him was that he wanted his own exclusive tennis shoe. Pretty bold move for a guy who had zero playing minutes as a pro, but both he and the design firms already knew had something magical going on inside him.
Legend has it that Reebok offered Shaq a three million dollar a year contract for five terms. However, O’Neal, who had been aware of the marketability of him since his college days, refused. Since his student days, Shaquile had registered his own logo and had a clear idea of what he wanted to achieve with a label like Reebok, so he demanded a contract of five million dollars a year for 5 consecutive years, creative control over his own brand and the ability to create your own commercials. Finally, the brand accepted.
His first model was then an indomitable beast. Built like a tank, the Shaq Attaq was the first sneaker in using carbon fiber —although many claim that it was the Air Jordan 11 that brought this innovation to basketball shoes. They also featured the iconic Reebok Pump system on the tongue for a better fit and a super soft leather upper.
He tennis it was a commercial success, a symbol of triumph in a season marked by the great performance of O’Neal and, over time, one of the most iconic sneakers in the NBA.
Reebok Shaq Attaq ‘Black Azure’
A stunning colorway.
Today, the legend returns with a colorway amazingly powerful. Before our eyes, a tennis which will most certainly be placed before the eyes of a new generation for the first time, but which is also a stroke of nostalgia and pleasure for those who grew up in the 90s.
The construction is precise and perfect. Premium black leather with a smattering of ‘Blue Azure’ metallic details around the collar, tongue and midsole, with bright white Reebok branding to the side, keeping it true to the OG. Could they have launched last year to celebrate their 30th birthday? Definitely. But there will be reasons to have left until now.
Here, a muscular silhouette that goes perfectly with your entire wardrobe and will always give an extra touch of character wherever you go. Some black tennis They project security and determination.
Reebok Shaq Attaq ‘Black Azure’ Release Date
The brand has confirmed that this model is available from the February 10, 2023.
