Job Offer: Head of Social Media – Professional Football League

The Digital Department of the Commercial Subsidiary of the LFP is looking for a Head of Social Media on a permanent contract.

The Digital Department is responsible for the development and execution of the digital roadmap on all Ligue 1 Uber Eats and Ligue 2 BKT digital channels (websites, app, social networks & third-party platforms). The primary responsibility of the digital team is to maximize reach, engagement, lead acquisition and monetization of audiences within the digital ecosystem.

We are looking for a: Head of Social Media on a permanent contract to lead the team in charge of content creation and animation of LFP communities on all social networks.

Descriptions of functions:

Under the direct responsibility of the digital director and in collaboration with the digital editor, the main missions will be as follows:

• Develop and animate the communities on the social networks of the LFP competitions;
• Contribute to the objectives set by the digital strategy: mainly in terms of audience and acquisition on current and future social platforms;
• Guarantee compliance with the editorial line on social networks (format, declination by network, quantity, quality and pressure);
• Build and launch major promotional campaigns to engage and grow communities;
• Manage the paid media budget and measure performance according to the objectives set by the digital strategy;
• Guarantee the proper use of the various management and analysis tools (Emplifi, Radarly) for performance management, monitoring of the online presence and reputation of LFP competitions;
• Monitor the implementation of gamification operations, contests (Fastory) and partner content on social networks;
• Follow and animate the matches live on social networks;
• Ensure the management and continuous training of 4 people (two community managers, a gamification project manager and an influence project manager);
• Ensure constant monitoring of new trends, new platforms and competitive benchmarks on social networks.

Conditions :

CDI, Executive on a daily basis, remuneration according to experience;
Reimbursement of 50% of the Navigo Pass, and lunch card covered at 50% by the commercial subsidiary of the LFP.

Required Skills :

· Bac+5 training, you have at least 7 to 10 years of experience as Head of Social Media/Social Media Manager, ideally acquired in the sports, media or entertainment sector;

· You have at least 2 years of experience in managing a social media team (community managers, graphic designers, project managers), ideally with experience in match coverage on the pitch;

· Fluent English (oral and written);

· You have a great sense of listening and know how to be adaptable to meet the needs of a large number of interlocutors internally (creation, media, international, communication, CSR, etc.);

· Knowledge of football and LFP competitions is essential.

Required qualities :

· Autonomy and strong organizational skills;

· Relational skills and culture of teamwork;

· Capacity for analysis and synthesis.

Availability: As soon as possible
Location: 6 Rue Leo Delibes, 75116 Paris, France

The Commercial Subsidiary of the LFP studies with the greatest attention all the applications sent to it, in particular those of people with disabilities, without discrimination.

To apply, meet here