Debut for the Plenitude brand on the tank tops ofOlimpia Milan, on the occasion of the first match of the Euroleague 2022-2023 season: duo ball on 6 October in France, in Villeurbanne, against Asvel, for the reigning Italian champion team led by coach Ettore Messina. Plenitude, the Benefit company 100% controlled by Eni, present on the market with a unique business model that integrates production from renewables, the sale of energy solutions and a wide network of charging points for electric vehicles, is in fact the main partner of the company 29 times champion of Italy for international activity.
With this partnership Plenitude intends to further contribute, through sport, in this case basketball, to the dissemination of the culture of sustainability and innovation: principles that as a Benefit Company it already pursues for people and communities. In fact, in 2021 Plenitude was the first large company in the energy world to become a Benefit Company by integrating within its Articles of Association, in addition to profit objectives, also that of having a positive impact on society and the environment.
Together with Olimpia Milano, Plenitude wants to develop education and energy requalification initiatives in line with the sustainability strategy of the Armani Group, which since 2008 has owned the most successful basketball club in Italy. Plenitude has also chosen Olimpia Milano also for the prestige that the team boasts in the European countries where it plays the Euroleague matches, the main European basketball competition.
The voice of the protagonists
The Chief Executive Officer of Plenitude, Stefano Goberti says: “We are thrilled to be alongside Olimpia Milano to contribute with our commitment to spreading the culture of sustainability also in sport, and especially in basketball, currently considered one of the most important factors of social aggregation. Basketball and sport in general can in fact contribute to improving people’s social life and transmit values such as courage, passion, sharing, solidarity, inclusion and fairness which are the founding principles of any healthy society and extraordinary tools for building skills that can be transferred to others. contexts of life “.
The general manager of Olimpia Milano, Christos Stavropoulos adds: “We are happy to start this partnership with Plenitude, an important company that has transmitted to us above all the desire to share with us the social principles and values that have always distinguished our company as well. . This relationship was born with all the characteristics to last over time. We are proud to export such a prestigious brand throughout Europe during the Euroleague ”.
