The season isn’t even over yet, a contract has already been negotiated.
Fulwell 73 is behind The Late Late Show with James Corden, Carpool Karaoke, The Kardashians, the Grammy Awards, the Friends reunion and Adele’s Emmy-winning CBS special, among others. The production company has also produced nearly a dozen sports documentaries, including Amazon’s All or Nothing: Juventus, which followed football club Juventus Turin in Italy’s Serie A season 2020/21, and the Netflix documentary Sunderland ’til I The» who followed the English club through the 2017/18 season.
The NBA documentary will be produced by Ben Winston, one of Fulwell 73’s founding partners, who said in a statement, “There are few sporting events in the world that can compare to the NBA Playoffs and the journey these world-class athletes take along the way do, measure. We’re thrilled to partner with the NBA to bring fans an exclusive, behind-the-scenes look at the most exciting 10 weeks in esports.”