sport on the pitch against abuse with Vero Volley

MONZA-Sunday 18 September 2022 the Martesana Park will be the main filming location for “Stop Abuse”, the social campaign for the fight against abuses in sport: dozens of kids who play baseball, football, basketball, rugby, volleyball, softball, integrated football, wheel sports and climbing will be the protagonists of the spot that will be produced by Claudio Casazza and Insolito Cinema on behalf of the Cavallo Rosa – Change the Game association.

The images of sport will not speak of competitive spirit but will convey the idea of ​​non-competitive sport where friendship, commonality and passion prevail. Sport as a game and being together not bound to the result alone.

The athletes come from teams belonging to the Italian Rugby Federation, the Italian Roller Sports Federation, the Italian Football Federation, the Italian Softball and Baseball Federation, the Sports Climbing Federation and the Vero Volley Consortium, always at the forefront in contrasting and preventing abuse in sport. The companies involved are many and you can be proud to have a representation of football integrated with the membership of Insuperabili, an extraordinary Italian reality that has 17 offices and 650 players with disabilities. A collective commitment that testifies to the common will to protect boys and girls in sport from all forms of violence and abuse.

The promoters of the project underline: «A special thanks to the Cameroni Sports Center for assistance and the fields and to David Vezzoni, animator of the No League project. Without Alessandra Marzari, president of the Vero Volley Consortium, moreover, it would not have been possible to organize and implement this project. And to her goes the gratitude and gratitude of Change The Game and the entire support group. Thanks also to the volunteers, parents, carers and technicians and of course to the boys and girls who joined with joy and enthusiasm “.

They are the real protagonists: in addition to the sports activities carried out both on the street and in real playgrounds, the young athletes will also be involved in the creation of a “mural” on the external wall of the Cascina Martesana which will bear the inscription “Stop Abuse in Sport”. It will be a gigantic writing on a wall that will serve to stimulate collective reflection on the problem to be a reference point for the city in the fight against child abuse in sports, for inclusion and against all forms of discrimination.

The spot will then be accompanied in different versions, from Instagram to television, by a song by Giovanni Faggionato, former rugby player, now an inspired musician. A hip hop song with music and lyrics created exclusively for this spot.

Zone 2 of Milan will be the site of the campaign. In fact, the commercial will be shot at the Martesana Park (also known as the Martyrs of Freedom Park for Iraqis and victims of terrorism) and at the Cameroni Sports Center in Gorla which is a place of sport but also of fundamental aggregation for the neighborhood. The campaign also obtained the patronage of Municipality 2 of the Municipality of Milan.

The project is the last stage of an important journey of Cavallo Rosa – Change The Game, carried out together with the CIPM (Italian Center for the Promotion of Mediation), with the support of the Department of the Family of the Presidency of the Council of Ministers in the context of national campaign Giochiamo d’Anticipo, aimed at protecting boys and girls from all forms of abuse in sport.

The spot will be presented, once the editing is complete, in a press conference in Milan which will be attended by all the protagonists of an unprecedented work in Italy.