Tyson Fury vs Anthony Joshua Historic Duel Worth IDR 2.6 Trillion!/instagram@eddiehearn
It is estimated that the fight will fetch as much as £150m taking into account payouts, pay-per-view purchases and sponsorships. England fans will be desperate for the historic event to take place back home but promoter Eddie Hearn admits in the past it could mean boxers have to take in 50 per cent less than they can get in Saudi Arabia.
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Hearn grossed over £30 million in venue fees for AJ’s rematch at Diriyah with Andy Ruiz Jr in December 2019. He can expect to earn more for AJ’s showdown with the Gypsy King.
Fury confirmed in June 2020 that he and Joshua had agreed a two-fight contract after much speculation. He tweeted: “It’s official FURY VS JOSUAR AGREE FOR NEXT YEAR, I have to destroy @bronzebomber first then I will exterminate @anthonyfjoshua #WEARESPARTANS”.
And, at the time, Hearn told Sky Sports: “We have spoken with [tim manajemen Fury] MTK, gave them assurances from Joshua’s side that all the details about the structure of the deal were agreed on from our side.”
“And that’s also from Fury’s side. We’re in a good place. It’s fair to say that, in principle, both people have agreed to the fight. Two fights.”
“There’s a lot to work on in the meantime. We’re moving in the right direction. I’m sure that those two have given their blessing for the fight that will continue.”
However, AJ’s loss to Oleksandr Usyk posed a problem – making the rematch a priority before a possible fight with Fury. Fury’s second bout with Deontay Wilder is believed to have resulted in over £50m in PPV sales in the US alone.
And this era-defining battle is expected to sell for even more. The Wythenshawe-born boxer has teased his retirement after removing Wilder in their trilogy fight. But if the super-heavyweight bouts of fellow British boxers continue, only a fight featuring retired five-class king Floyd Mayweather will earn more.
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The most profitable earned a lucrative £678 million in 2015, when the American finally faced Manny Pacquiao in Las Vegas. The only fight ever to come close to that figure was a ten-round win over MMA star Conor McGregor, who pocketed £662.5m.
Mayweather’s fights with Oscar De La Hoya and Canelo Alvarez are the only other two bouts in history to beat AJ-Fury’s £150m figure. This would put him ahead of legendary fights like Lennox Lewis vs Mike Tyson – and the 1997 rematch with Evander Holyfield.