Panini! The word of longing for many football fans for almost 50 years. From Franz Beckenbauer to Diego Maradona and Lionel Messi – all the stars of the big tournaments were in bags. The collecting pictures were collected, swapped and pasted in schoolyards and football fields.
But at the EM 2024 in Germany of all places there are no more paninis!
For the first time in more than 40 years, the cult manufacturer from Italy is NOT publishing a scrapbook for the tournament.
BILD learned: Instead, the sticker giant “Topps” from the USA has secured the rights.
The end of the bag legend!
Photo: Panini
” data-zoom-src=”https://bilder.bild.de/fotos/der-bulgare-trifon-ivanov-50-was-due-to-this-portrait-for-the-world-championship-1994-to-the-panini- posterboy-ff2da4a8921b48e7bdad8d81c729048d-79683674/Bild/4.bild.jpg”/> The Bulgarian Trifon Ivanov († 50) became the “Panini poster boy” with this portrait for the 1994 World CupPhoto: Panini
Panini’s first World Cup album was released in Italy in 1970 and in Germany for the first time in 1978.
Climax: the 2006 World Cup with 800 million pictures sold.
Since 1979, all Bundesliga professionals and coaches have also been sold as stickers and photos. The hairstyles and jerseys reflect the cultural history of the Bundesliga.
But the Panini era in the league came to an end in 2008. Here, too, the Americans bought the rights from “Topps”.
Photo: Panini
“data-zoom-src=”https://bilder.bild.de/fotos/servette-genf-8788-ex-bvb-trainer-lucien-favre-now-he-describes-the-hairstyle-as-a-disgrace- ef8bd1da11a84c6896705642002bb9c1-79683684/Bild/4.bild.jpg”/> Servette Geneva 87/88: Ex-BVB coach Lucien Favre. He now describes the hairstyle as a “disgrace”Photo: Panini
Now the New York group has secured the EM license. Likewise for the Nations League and the Women’s European Championship 2025.
The face of the campaign is Roma coach José Mourinho (59). According to the company, the Portuguese should “personally select the players who will be represented in the collections”.
Photo: Topps
” data-zoom-src=”https://bilder.bild.de/fotos/jose-mourinho-mit-dem-heft-fuer-die-em-2024-df40d1ba004d4117bd2a2e4e967483ea-79683590/Bild/4.bild.jpg” /> José Mourinho with the booklet for the EM 2024Photo: Topps
