As tradition dictates, Adidas unveiled the ball for the 2022 World Cup in Qatar, dubbed this year “Al Rihla”, which means “the journey” in Arabic. “He draws his inspiration from Qatar’s culture, architecture, traditional boats and flag. The dynamism and vibrancy of the colors on a pearl background reflect the image of the host country of the World Cup and the increasing speed of football “, can we read in the press release.
“The fastest official World Cup match ball”
As with each edition, leather has its specificities. This one was designed to withstand the highest speeds and is the one that moves fastest through the air. “Football is getting faster and faster, and this development makes precision and stability in the air extremely important.explains Franziska Löffelmann, Director of Conception-Football Graphics & Adwear Hardwear. By design, this new balloon retains its speed in the air for much longer. For the biggest stage in global sport, we make the impossible possible with breakthrough innovations. Al Rihla is the fastest official World Cup match ball to date. »
Jean-François Pathy, FIFA Marketing Director, also praised the qualities of the ball: “It is impressive in its resistance and quality. It will delight the greatest players on the planet who will play in Qatar on the most prestigious of stages, but also fans from all over the world”.
Since 1970, it is the 14th created by the German brand for a World Cup. Respect for the principles of development being at the heart of the company, this is the first official World Cup ball to be produced exclusively from water-based inks and glues.
