NBA Allows Players to Endorse Prediction Markets: LeBron James Joins Polymarket

The LeBron James Polymarket partnership went public through a video posted by the NBA star to X, signaling a major platform shift as athletes increasingly align with cryptocurrency-based prediction markets rather than traditional sportsbooks. According to BeInCrypto reporting, the partnership rollout features a video clip showing James inside an elevator at Polymarket headquarters. In the … Read more