Noel Alimentaria has officially joined the sponsorship roster for La Vuelta, one of cycling’s three Grand Tours. The Girona-based meat processing company finalized the agreement at its headquarters in Sant Joan les Fonts, establishing a partnership that integrates the brand into the race’s commercial infrastructure for the upcoming edition of the competition. Integration into the … Read more
El Corte Inglés Becomes Official Local Sponsor of Spanish Grand Prix in Madrid By Daniel Richardson | May 15, 2024 Spain’s largest retail group, El Corte Inglés, has signed as the official local sponsor for the 2024 Spanish Grand Prix in Madrid, marking the first time a major Spanish retailer will activate a dedicated Fan … Read more
Chelsea’s Kit Sponsorship Search: The £60M+ Race to Replace AIA LONDON — Chelsea Football Club is in the final stages of securing a new primary kit sponsor, with reports indicating the club is targeting an annual investment of £60-65 million—making it one of the most lucrative sponsorship deals in world football. As the Blues prepare … Read more