The global push to elevate archery’s profile in the competitive sports landscape has gained new momentum through a targeted visibility initiative led by the Sport Business Club, according to verified reports from French sports business sources. The effort aims to strengthen archery’s commercial appeal, media exposure, and grassroots participation by aligning the sport with broader … Read more
FFTA Launches Fondation Viser Juste to Drive Social Inclusion and Youth Engagement in Archery The Fédération Française de Tir à l’Arc (FFTA) has officially expanded its mission beyond the podium with the launch of the Fondation Viser Juste. Established under the aegis of the Fondation du Sport Français, the recent foundation is designed to transform … Read more
Wiawis Named Title Partner for Modern French National Archery Circuit The Fédération française de tir à l’arc (FFTA) has officially entered a new era of national competition with the launch of the Wiawis French Tour. In a move to bolster the sport’s competitive landscape, the specialized equipment manufacturer Wiawis has stepped in as the title … Read more