Intrusive Ads Disrupt Spanish TV: Are Viewers Being Silenced?
Madrid – Spanish television viewers are expressing frustration with a new advertising strategy employed by Atresmedia, the parent company of channels including Antena 3 and La Sexta. The tactic involves abruptly inserting 20-second advertisements directly into live programming, interrupting content mid-sentence and disrupting the flow of broadcasts. This practice, primarily affecting viewers watching via terrestrial … Read more