Energy kick for the German Football League (GFL): In 2026, effect®, the German energy drink pioneer of the brand incubator MBG, will take on the role of GFL name sponsor. From the 47th to the 49th season, the German Bundesliga in American Football carries the programmatic name effect® ENERGY GFL. In addition to the three-year … Read more
The harsh reprimand from the Santiago Bernabéu to the Real Madrid players during the league match against Levante had an effect. At least that’s what … comes from the white victory over Monaco in the Champions League, a kind of catharsis that has changed the mood of the always cyclothymic merengue environment. However, once peace … Read more
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The European League of Football (ELF) offseason stretches long, a gridiron desert of nearly nine months. That’s three-quarters of a year were keeping fans engaged is paramount. The NFL, stateside, has mastered this art, offering a steady stream of events like the Combine, the Draft, and Free agency to maintain year-round buzz. But across the … Read more